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© 2015 Mieschke Hofmann und Partner Gesellschaft für Management- und IT-Beratung mbH
Strike back: Process driven target result costing approach by
MHP
Product cost protection shield for Supplier
Michael Kirchgässner and Fabian Kehle l MHPBoxenstopp 07.07.2015
© 2015 Mieschke Hofmann und Partner Gesellschaft für Management- und IT-Beratung mbH 2
MHPBoxenstopp: Product cost protection shield for Supplier
Your interlocutor
Fabian Kehle
Senior Professional
SU Product &
Innovationsmanagement
Michael Kirchgässner
Associated Partner
SU Product Life Cycle
Management
© 2015 Mieschke Hofmann und Partner Gesellschaft für Management- und IT-Beratung mbH 3
14.07.2015 Instandhaltung mit HANA Mehrwert + Einsatzszenarien der inMemory Datenbank
21.07.2015 Die MHP Supercharge EDI Strategie Was ist Supercharge EDI und wie kann die MHP EDI Solution hierbei
unterstützen?
28.07.2015 SAP Cloud for Planning Einblicke in die Planungslösung der Zukunft?!
Introduction
MHPBoxenstopp: Product cost protection shield for Supplier
www.youtube.de/MHPProzesslieferant
Further MHPBoxenstopps
Agenda
www.mhp.com/events
At the beginning all participants are set to mute
www.mhp.com/de/events
13.00 – 13.10 pm Welcome Fabian Kehle
13.10 – 13.45 pm Lecture Michael Kirchgässner
13.45 – 14.00 pm Open Q&A session You can also submit questions during the web session via chat
function in the right panel.
www.slideshare.net/MHPInsights
© 2015 Mieschke Hofmann und Partner Gesellschaft für Management- und IT-Beratung mbH 4
Processes can be improved only by those who are familiar with both the smallest details and
the overall picture
MHPBoxenstopp: Product cost protection shield for Supplier
We know from experience how goals are achieved
and how to get there ahead of everyone else
© 2015 Mieschke Hofmann und Partner Gesellschaft für Management- und IT-Beratung mbH 5
Mieschke Hofmann und Partner (MHP)
A Porsche Company
MHPBoxenstopp: Product cost protection shield for Supplier
The Performance Management Consulting
System Integration
Application Management
Business Solutions
The Difference
Symbiosis of Process + IT Consulting l Process supplier l Excellence l Automotive l Customers
The Competence Comprehensive consulting portfolio across the entire value chain
Technology
Services
Application
Mgmt.
Services
Product
Lifecycle
Mgmt.
Supply
Chain
Mgmt.
Production
& Opera-tions
Mgmt.
Customer
Relations
Mgmt.
Finance &
Controlling
Business
Intelligence
After
Sales
Retail
Mgmt.
Human
Resources
© 2015 Mieschke Hofmann und Partner Gesellschaft für Management- und IT-Beratung mbH 6
Comprehensive consulting portfolio across the entire value chain.
Our Competence with topics
MHPBoxenstopp: Product cost protection shield for Supplier
Technology
Services
Application
Mgmt.
Services
Product
Lifecycle
Mgmt.
Supply
Chain
Mgmt.
Production
& Operations
Mgmt.
Customer
Relations
Mgmt.
Finance &
Controlling
Business
Intelligence
After
Sales
Retail
Mgmt.
Human
Resources
Production
Planning
Strategic
Production
Consulting
Lean Production
Manufacturing
Execution
Maintenance
Retail Service
Management
Retail Consulting
Fleet Management
Sourcing
Planning
Affiliation
Performance
Development &
Talent
Management
Governance, Risk
and Compliance
Template
Development and
Rollouts
Business Process
Development &
Optimization
Legal and Fiscal
Requirements
Accounts,
Reporting and
Consolidation
System
Harmonization
CIO Management
Consulting
Enterprise Content
Management
Standard Software
Individual Software
Application &
Process Services
Application
Management
Consulting
Product Structure
Management
Product
Development
Process (PDP)
Management
SAP PLM Consulting
& Solution
Implementation
PTC Windchill
Solution
Integration
DS Enovia V6
Solution
Integration
PLM Strategy &
Management
Consulting
Production
Logistics
Procurement &
Quality
Sales Logistics
Service
Management
Spare Parts
Management
Supply Chain &
Demand Planning
Service
Management
Spare Parts
Management
Warranty
Processes
(Pro-active)
Complaint
Management
Digital incl.
Connected CRM &
Social CRM
CRM Strategy &
Management
Consulting
Sales Force
Automation incl.
Mobile CRM
Analytics incl.
Segmentation &
Campaign
Management
Vertical Retail
Integration
(Pro-active)
Complaint
Management
BI Technology
BI Strategy
Integrated
Corporate
Planning
Analytical Business
Processes
Next Generation BI
& BIG DATA
Mobile BI
Scenarios
CRM IT Consulting
& Solution
Implementation
Transition &
Change
Management
Administrative
Core Processes
MHP Dealer
Performance
Management
Finance and
Controlling for
Automotive Retailers
Dealer
Management
Systems
MHP Carbon
Innovations Connected Vehicle Sustainable
Mobility Real-time Business Industry 4.0
Product cost
protection shield
Agenda
© 2015 Mieschke Hofmann und Partner Gesellschaft für Management- und IT-Beratung mbH 7
1. Point of Departure / Challenges
2. Set of means against total subjection
3. Comprehensive product cost management
4. Summary & discussion
Agenda
© 2015 Mieschke Hofmann und Partner Gesellschaft für Management- und IT-Beratung mbH 8
1. Point of Departure / Challenges
2. Set of means against total subjection
3. Comprehensive product cost management
4. Summary & discussion
9 © 2015 Mieschke Hofmann und Partner Gesellschaft für Management- und IT-Beratung mbH
Yesterday….
Today!
Drifting Roles – Times are changing
1. Point of Departure / Challenges
Prices were provided by the supplier Prices are dictated by the customer
© 2015 Mieschke Hofmann und Partner Gesellschaft für Management- und IT-Beratung mbH 10
Today's purchasing:
profit enabler
powerful management member
high training budget
high cost awereness
usage of management tools
Knowledge-based state-of-the-art purchasing
– root of change?
1. Point of Departure / Challenges
product cost structure analysis
open-book accounting
e-auctions
global sourcing
target costing
collaboration
© 2015 Mieschke Hofmann und Partner Gesellschaft für Management- und IT-Beratung mbH 11
Challenges which are faced by suppliers are manifold
1. Point of Departure / Challenges
Supplier's
Product Cost
Global competition
Prices dictated by the OEM
Increasing cost
pressure
Shorter product and technology
cycles
Change in cost structures
Higher Logistic Cost
R&D Activities
Higher HR cost
Higher raw material cost
Reduced Margins
Price pressure due to intense
competition
© 2015 Mieschke Hofmann und Partner Gesellschaft für Management- und IT-Beratung mbH 12
Dramatic Implications by ignoring challenges
1. Point of Departure / Challenges
Total
comparability
with other
suppliers Loss of
negotiation
power
Reduction of
profit margins
Struggle for
survival
Agenda
© 2015 Mieschke Hofmann und Partner Gesellschaft für Management- und IT-Beratung mbH 13
1. Point of Departure / Challenges
2. Set of means against total subjection
3. Comprehensive product cost management
4. Summary & discussion
© 2015 Mieschke Hofmann und Partner Gesellschaft für Management- und IT-Beratung mbH 14
Protective Shields for suppliers – enabled by MHP
2. Set of means against total subjection
Selective Open-Book Accounting
Benchmarking
Target Result Management
OEM
There are other options than total subjection!
Comprehensive
Product
Cost
Management
© 2015 Mieschke Hofmann und Partner Gesellschaft für Management- und IT-Beratung mbH 15
Target Result Management – Target Definition is key
2. Set of means against total subjection
DCF
EBIT
cost structure
KPI indication
gap between
current KPIs
and target
KPIs
identification
of potential
modifications
definition of
targets based
on previous
steps
target KPI
definition by top
management
Initial
calculation target delta
chance &
risk analysis
target
splitting
target
definition
splitting of
target into
functional
specific goals
© 2015 Mieschke Hofmann und Partner Gesellschaft für Management- und IT-Beratung mbH 16
Target Result Management - Overview
2. Set of means against total subjection
Mo
nit
ori
ng
Pro
cess
Targ
et
Defi
nit
ion
Pro
cess
Co
stin
g a
nd
Pri
cin
g P
roce
ss
Result Targets
• customer change request management
• pricing actions
Target Definition
• project
• functional goals
calculation of cost
sales price definition
result determination &
monitoring of
achievements
purchasing
production
R&D
logistics
sales
• production cost
• tooling cost
• investment cost
• one-time cost
• price margin
• discounted cash-flow
• customer reimbursement
Operations
Cost Targets
• purchasing price analysis
• design to cost
• product modifications
Operations
© 2015 Mieschke Hofmann und Partner Gesellschaft für Management- und IT-Beratung mbH 17
2. Set of means against total subjection
1 n 2 t
SOP EOP
Calculation t=1
Volume1
cost rates
purchasing prices
overheads
Ø Product HKt=1
(for volume1)
Calculation t=2
Volume2
cost rates
purchasing prices
overheads
Ø Product HKt=2
(for volume2)
Calculation t=n
Volumen
cost rates
purchasing prices
overheads
Ø Product HKt=n
(for volumen)
Target Result Management – Accuracy by Lifecycle Costing
Total Lifetime Manufacturing Cost (MC):
Ø Product MCLifetime = Ø 𝑷𝒓𝒐𝒅𝒖𝒄𝒕 𝑴𝑪𝒕×𝑽𝒐𝒍𝒖𝒎𝒆𝒕𝟏𝒏
𝑻𝒐𝒕𝒂𝒍 𝑳𝒊𝒇𝒆𝒕𝒊𝒎𝒆 𝑽𝒐𝒍𝒖𝒎𝒆
© 2015 Mieschke Hofmann und Partner Gesellschaft für Management- und IT-Beratung mbH 18
Target Result Management – Chance and Risk Analysis as Tool
2. Set of means against total subjection
Detailed Overview about potential effects on KPI's including probability
Cross-
functional
workshops
Evaluation of
probability
(chance)
Determination
of cost per
piece effect
Split into
functions
Calculation of
effect on KPIs
© 2015 Mieschke Hofmann und Partner Gesellschaft für Management- und IT-Beratung mbH 19
Target Result Management – Monitoring is Must-Have
2. Set of means against total subjection
IT tool support
excellent calculation
parameter quality
defined monitoring process
defined responsibilities
cross-functional input
Requirements
Target Delta Determination
calculation current KPI
comparison with target KPIs
determination delta
Chance/ Risk Analysis
idea workshop
qualification
evaluation / calculation
Definitions of Actions
selection and prioritization
splitting into functional
subprojects
Exceution
execution of the selected
actions
realization of the functional
subprojects
© 2015 Mieschke Hofmann und Partner Gesellschaft für Management- und IT-Beratung mbH 20
Selective open-book accounting – supplier view
2. Set of means against total subjection
Supplier
View
OEM
Expectation Quotation
Transparency of actual cost and cost drivers
cost parameters are based on
suppliers controlling inputs
consideration of companies'
specifics & conditions (e.g. headcount, utilization rate, OH)
calculation by using supplier's
cost structure and calculation
method
© 2015 Mieschke Hofmann und Partner Gesellschaft für Management- und IT-Beratung mbH 21
Selective open-book accounting – OEM expectations
2. Set of means against total subjection
Supplier
View
OEM
Expectation Quotation
Based on benchmark data OEM's requires unrealistic cost savings
cost parameters are based on
international benchmark data
consideration of best-in-class
processes and conditions (e.g. utilization rate, OH, low-cost)
calculation by standard
calculation scheme (OEM specific cost-break-downs)
© 2015 Mieschke Hofmann und Partner Gesellschaft für Management- und IT-Beratung mbH 22
Selective open-book accounting – matching approach
2. Set of means against total subjection
Supplier
View
OEM
Expectation Quotation
Matching of own cost structure with OEM expectation by
defined process supported by customized IT tools
transfer of supplier's internal
calculation into OEM standard
calculation scheme
adjustment of calculation
parameters in order to include
all costs (e.g. cycle time, logistic costs, machine
hour rate, OH)
negotiation with OEM based
on facts and IT tool know-how
© 2015 Mieschke Hofmann und Partner Gesellschaft für Management- und IT-Beratung mbH 23
Benchmarking – Goal oriented processes
2. Set of means against total subjection
Product
Comparison
Features
Performance
Cost
Benchmark
Product Cost
Best of
Benchmark
Process
Benchmark
Production
Processes
Make or Buy
Location
Benchmark
Locational Cost
Productivity
Patent
Analysis
Intellectual
property rights
Agenda
© 2015 Mieschke Hofmann und Partner Gesellschaft für Management- und IT-Beratung mbH 24
1. Point of Departure / Challenges
2. Set of means against total subjection
3. Comprehensive product cost management
4. Summary & discussion
© 2015 Mieschke Hofmann und Partner Gesellschaft für Management- und IT-Beratung mbH 25
The combination of tools, processes and strategy is key to success
3. Comprehensive product cost management
we
After Market
Return
Target
Profit
Cost
Optimization
Cost
Functions
Cost
Benchmarking
Development
Costs
Procurement
Costs
Product
Design Cost
Estimate
Cost
Engineering
Target
Costing
Operating
Costs
Production
Costs
Market Price
Consideration
Cost
Structure
Value Analysis
Cost
Engineering
Ben
ch
mark
ing
© 2015 Mieschke Hofmann und Partner Gesellschaft für Management- und IT-Beratung mbH 26
MHP Comprehensive Product Cost Management Approach
3. Comprehensive product cost management C
on
sult
ing
Dep
th
MHP IT Consulting (particularly technical MHP Service Units
supported by all SUs)
MHP Process Consulting (all MHP Service Units involved)
MHP Management Consulting (all MHP Service Units involved)
Pro
cess
es
Meth
od
s Syst
em
s Str
ate
gy
2
Range of Competences 1
Comprehensive
Product Cost Management
© 2015 Mieschke Hofmann und Partner Gesellschaft für Management- und IT-Beratung mbH 27
MHP Comprehensive Product Cost Management delivers costing
3. Comprehensive product cost management
MHP Comprehensive Product Cost Management
Holistic, transformational and value-driven. Securing profitability. Ensuring a competitive cost position,
consistent cost transparency and structures as well as identification of cost drivers according to Best-Practice.
The Strategic Orientation is the starting point for all further activities
IT Systems
Applying innovative technologies to open up new possibilities.
Strategic effects of technologies on the business.
Key Performance Indicators
Transparency about all significant
information. Providing tools
and methods to steer and
manage the business.
Processes & Organization
Aligning processes and
organization to strategic goals
and supporting technologies.
© 2015 Mieschke Hofmann und Partner Gesellschaft für Management- und IT-Beratung mbH 28
MHP Services and Deliverables - Overview
3. Comprehensive product cost management
Comprehensive Product Cost Management
Business Strategy
Alignment Target Result
Management
Lifecycle Costing Benchmarking IT Tools
Status Quo Analysis
Fit- / Gap Analysis
Concept Design
Roadmap Definition
Change Management
Process Definition
Process Roll-Out
IT Implementation
Chance and Risk
Analysis
Cost Monitoring
Function Cost Analysis
Process Definition
Process Roll-Out
IT Implementation
Cost Monitoring
Management
Dashboard
Contract Advisory
Negotiation Support
Reporting
Defined Process
Product Benchmark
Cost Benchmark
Idea creation
Workshops
Specification
Testing
Customizing
Roll-Out
Training
Challenging
Agenda
© 2015 Mieschke Hofmann und Partner Gesellschaft für Management- und IT-Beratung mbH 29
1. Point of Departure / Challenges
2. Set of means against total subjection
3. Comprehensive product cost management
4. Summary & discussion
© 2015 Mieschke Hofmann und Partner Gesellschaft für Management- und IT-Beratung mbH 30
Summary
4. Summary & discussion
MHP Comprehensive Product Cost Management is
providing means in order to set-up state-of the art costing
and face todays OEM's
business situation for suppliers is changing
OEM purchasing organizations' cost awareness is high
not only cost are essential but result-oriented KPIs as well
target definition is necessary in order to remain profitable
accurate product lifecycle costing is required to provide cost information
multi-functional costing process reveals cost transparency of own product
benchmark and other tools are means in order to reduce cost
Challenge
Requirements
Means
© 2015 Mieschke Hofmann und Partner Gesellschaft für Management- und IT-Beratung mbH 31
Outlook
4. Summary & discussion
Comprehensive product
cost management is key
to success!
due to megatrends
product costing
demands will
change
OEM's will develop
new purchasing
tools
costing will
become more and
more important
only companies
which are ready to
face future
challenges will
survive
32 © 2015 Mieschke Hofmann und Partner Gesellschaft für Management- und IT-Beratung mbH
Your contact partners
MHPBoxenstopp: Product cost protection shield for Supplier
Michael Kirchgässner
Associated Partner
SU Product Life Cycle Management
Mobile: +49 151 4066 7774
E-Mail: [email protected]
Microphones:
The chat feature has a hand signal button. Please use
this hand signal button if you would like your
microphone to be activated.
Chat How-To:
1. Click the tab „chat“on the right-hand
side of the screen.
2. Now you can enter your question
and push the button „send“.
3. The documentation of the websession will
be provided to you via e-mail.
© 2015 Mieschke Hofmann und Partner Gesellschaft für Management- und IT-Beratung mbH 33
MHPTimetable
Further
information
MHPBoxenstopp
Instandhaltung mit
HANA
11-12 Uhr | 14.07.15
MHPBoxenstopp Product cost
protection shield for
Supplier
13-14 Uhr | 07.07.15
www.mhp.com/
events
With just one “click” to the MHPBoxenstopp application
MHPBoxenstopp SAP Cloud for
Planning
11-12 Uhr | 28.07.15
Did you miss a MHPBoxenstopp? No problem – you can find all recent web sessions on our MHP YouTube channel and our
SlideShare profile:
Recordings and videos in the channel: Presentation documents:
http://www.youtube.com/MHPProzesslieferant http://de.slideshare.net/MHPInsights
MHPBoxenstopp Die MHP Supercharge
EDI Strategie
13-14 Uhr | 21.07.15