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© 2015 IBM Corporation dustrie 4.0 – from Vision to Reality IBM Confidential Industrie 4.0 : Von der Vision zur Realität Fokus auf Veränderungen der Geschäftsprozesse Hightech Summit Baden-Württemberg 2015 , Sinsheim 19.Nov 2015 Friedrich Vollmar [email protected] com

© 2015 IBM Corporation Industrie 4.0 – from Vision to Reality IBM Confidential Industrie 4.0 : Von der Vision zur Realität Fokus auf Veränderungen der

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Page 1: © 2015 IBM Corporation Industrie 4.0 – from Vision to Reality IBM Confidential Industrie 4.0 : Von der Vision zur Realität Fokus auf Veränderungen der

© 2015 IBM Corporation

Industrie 4.0 – from Vision to Reality

IBM Confidential

Industrie 4.0 : Von der Vision zur Realität Fokus auf Veränderungen der Geschäftsprozesse

Hightech Summit Baden-Württemberg 2015 , Sinsheim 19.Nov 2015

Friedrich Vollmar [email protected] com

Page 2: © 2015 IBM Corporation Industrie 4.0 – from Vision to Reality IBM Confidential Industrie 4.0 : Von der Vision zur Realität Fokus auf Veränderungen der

© 2015 IBM Corporation

Industrie 4.0 – from Vision to Reality

Agenda

Einführung : Vision Industrie 4.0

Veränderung von Geschäftsprozessen durch neue Technologie

Neue Gestaltung von Geschäftsprozessen

Ausblick

A

B

C

D

Page 3: © 2015 IBM Corporation Industrie 4.0 – from Vision to Reality IBM Confidential Industrie 4.0 : Von der Vision zur Realität Fokus auf Veränderungen der

© 2015 IBM Corporation

Industrie 4.0 – from Vision to Reality

The Vision Industrie 4.0 from 2013 Driver : Demand for personalized products, Moors Law (F2 every 18 month)

Internet of People, Internet of Things, Internet of Services are interconnecting and increasingly are merging

ROI– + F2 Productivity &

– F2 Resources

Innovation– Industrial capability to

produce lot-size ONE for the price of a mass produced good

– Communication and Cooperation of all participants in realtime enables new value chains and business models

– TBD : Legal Framework

Page 4: © 2015 IBM Corporation Industrie 4.0 – from Vision to Reality IBM Confidential Industrie 4.0 : Von der Vision zur Realität Fokus auf Veränderungen der

© 2015 IBM Corporation

Industrie 4.0 – from Vision to Reality

Agenda

Einführung : Vision Industrie 4.0

Veränderung von Geschäftsprozessen durch neue Technologie

Neue Gestaltung von Geschäftsprozessen

Ausblick

A

B

C

D

Page 5: © 2015 IBM Corporation Industrie 4.0 – from Vision to Reality IBM Confidential Industrie 4.0 : Von der Vision zur Realität Fokus auf Veränderungen der

© 2015 IBM Corporation

Industrie 4.0 – from Vision to Reality

Example Lot Size 1 : Straith from Software to Product New value chains around 3 D printing

5

Forschern gelingt weltweit erster 3D-Druck eines vollfunktionsfähigen FlugzeugtriebwerksVon: Michael Kammler in Technik 26. Februar 2015 um 12:07 0 DMG MORI hat eine neue Maschine entwickelt, die unter anderem auch in der Werkstatt von Iron Man ein Plätzchen finden dürfte. Zudem ist es Forschern unter der Leitung von Prof. Xinhua Wu gelungen, weltweit das erste Flugzeugtriebwerk mit einem 3D-Drucker zu drucken.

Australian researchers have created the world’s first 3D-printed jet engines, a breakthrough that could change the way aircraft are constructed.Researchers from Monash University, aided by staff from the CSIRO and Deakin University, have printed two engines and put one of them on display at the International Air Show in Avalon, Victoria.Monash and its spin-off company Amaero Engineering have registered interest from Airbus, Boeing and Raytheon, the defence manufacturer.Researchers were given an old gas turbine engine by French firm Safran to copy, printing out two versions. The year-long process was led by Prof Xinhua Wu, the director of the Monash centre for additive manufacturing.The aerospace industry is interested in the process of printing parts because of the reduced lead time, the lighter weight of parts and lower production costs. (Source The Guardian 26-Feb-2015)

Australian researchers create first 3D-printed jet engine

Same 3 D printer could print spare parts for vintage cars, implants for humans etc…..anything metal….

Page 6: © 2015 IBM Corporation Industrie 4.0 – from Vision to Reality IBM Confidential Industrie 4.0 : Von der Vision zur Realität Fokus auf Veränderungen der

© 2015 IBM Corporation

Industrie 4.0 – from Vision to Reality

Industrie 4.0: New innovative value chains around lot-size 1 Consumer becomes direct interacting customer

Enabler: Lot size / Personalized products

Chances: Customer demand can be more precisely fulfilled. Cost saving + better ROIAdditional differentiators, new offerings and enhanced extended customer relationship

Examples: Fashion, Toys, E-Engines, Furniture, Cars

Design

Production

Retail

Consumer

Design + Engineering

Production Communication

Customer

Pay direct

Page 7: © 2015 IBM Corporation Industrie 4.0 – from Vision to Reality IBM Confidential Industrie 4.0 : Von der Vision zur Realität Fokus auf Veränderungen der

© 2015 IBM Corporation

Industrie 4.0 – from Vision to Reality

Industrie 4.0: New innovative value chains around lot-size 1 Integrate direct interacting customer into YOUR ecosystem

Enabler: Lot size / Personalized products

Chances: Additional differentiators, new offerings and enhanced extended customer relationship

Examples: Fashion, Toys, E-Engines, Furniture, Cars

Design

Production

Retail

Consumer

Design + Engineering

Production Communication

Customer

Pay direct

Page 8: © 2015 IBM Corporation Industrie 4.0 – from Vision to Reality IBM Confidential Industrie 4.0 : Von der Vision zur Realität Fokus auf Veränderungen der

© 2015 IBM Corporation

Industrie 4.0 – from Vision to Reality

Industrie 4.0: New innovative value chains around lot-size 1 Digital platform connects customer to supply ( as with Hotels, Airlines)

Risk : Customer relationship taken over by third party platform

manufacturing capabilities becomes commodity

Examples: Hotels, Airlines , Banking,

Design

Production

Retail

Consumer

Design + Engineering

Production

Communication

Customer

Digital Platform defines the business process

Page 9: © 2015 IBM Corporation Industrie 4.0 – from Vision to Reality IBM Confidential Industrie 4.0 : Von der Vision zur Realität Fokus auf Veränderungen der

© 2015 IBM Corporation

Industrie 4.0 – from Vision to Reality

Industrie 4.0 trend : Autonomous, selfoptimized , self-analysing Machines

9

Source Daimler

Daimler truck with road-license to drive autonomous in Nevada

Based on on board intelligence and sensors

No shared liabilities between

Cloud, Truck, Network

Microelectronics favors at present embedded systems by inbreased capability and price drop (ARM )

Driver is connected to Internet

In the next 5 Years, 80-90 % of all innovations will be thru software 0

Page 10: © 2015 IBM Corporation Industrie 4.0 – from Vision to Reality IBM Confidential Industrie 4.0 : Von der Vision zur Realität Fokus auf Veränderungen der

© 2015 IBM Corporation

Industrie 4.0 – from Vision to Reality

Industrie 4.0: New innovative value chains for complete product life-cycleBased on software + communication

Enabler: Software + Lot size 1 / Personalized products + Services

Chances: Customer demand can be more precisely fulfilled. Cost saving + better ROIAdditional differentiators, new offerings and enhanced extended customer relationship

Design + Engineering

ProductionCommunication

Customer

Services

Product

Virtualshowroom

Page 11: © 2015 IBM Corporation Industrie 4.0 – from Vision to Reality IBM Confidential Industrie 4.0 : Von der Vision zur Realität Fokus auf Veränderungen der

© 2015 IBM Corporation

Industrie 4.0 – from Vision to Reality

Agenda

Einführung : Vision Industrie 4.0

Veränderung von Geschäftsprozessen durch neue Technologie

Neue Gestaltung von Geschäftsprozessen

Ausblick

A

B

C

D

Page 12: © 2015 IBM Corporation Industrie 4.0 – from Vision to Reality IBM Confidential Industrie 4.0 : Von der Vision zur Realität Fokus auf Veränderungen der

© 2015 IBM Corporation

Industrie 4.0 – from Vision to Reality

12

Digital Communication + Cooperation of Industrie 4.0 Components

Plattform Industrie 4.0 definiert Industrie 4.0 Komponente

Industrie 4.0Component • Protected kernel

• Service offerings at interface, based on Standards

• Enabler to build flexible,

dynamic new value chains

• DIN SPEC 91345

• Work ongoing

• Semantic

• Work ongoing in

• UAG1 P Ind 4.0 Gegenstände

Gegenstand

Gegenstand

VerwaltungsschaleMit virtueller RepräsentationMit fachlicher Funktionalität

Manifest

Resource-Manager

Industrie 4.0Component

Semantiktic Semantiktic

Source: Plattform industrie 4.0 Handlungsempfehlungne 4-2015

Page 13: © 2015 IBM Corporation Industrie 4.0 – from Vision to Reality IBM Confidential Industrie 4.0 : Von der Vision zur Realität Fokus auf Veränderungen der

© 2015 IBM Corporation

Industrie 4.0 – from Vision to Reality

Enabler: Intelligent machines , Plug & Play, intelligent cooperation in realtime

Business case : Flexible individualized production flow for individualized products

( Example : Fraunhofer SF KL, ARENA 2036, TNO NL , Harley , Local Motor USA )

Industrie 4.0 : From production line to flexible production islands Disintegration of fixed production line based on Industrie 4.0 Components

Island 1

Island 3

Island 2

ISLAND 4

Island 6

Finish

External island

Page 14: © 2015 IBM Corporation Industrie 4.0 – from Vision to Reality IBM Confidential Industrie 4.0 : Von der Vision zur Realität Fokus auf Veränderungen der

© 2015 IBM Corporation

Industrie 4.0 – from Vision to Reality

Ind 4.0: Enabler of new value chains for individualized products New Marketplace to connect Interest with Capabilities

Design

Production

Retail

Consumer

Design + Engineering

Production Communication

Customer

Known PatternOptimized Mass-Production

Fixed multi-tier supply chains

--> Selection for consumer

New PatternIndividualized productAd-hoc multi-tier supply

chains--> Customer defined value

chain

Proven Marketplace

Demand meets offered

products

New Marketplace

Connect Interest to

capabilities

Pay direct

Capabilities

Interest

Page 15: © 2015 IBM Corporation Industrie 4.0 – from Vision to Reality IBM Confidential Industrie 4.0 : Von der Vision zur Realität Fokus auf Veränderungen der

© 2015 IBM Corporation

Industrie 4.0 – from Vision to Reality

Agenda

Einführung : Vision Industrie 4.0

Veränderung von Geschäftsprozessen durch neue Technologie

Neue Gestaltung von Geschäftsprozessen

Ausblick

A

B

C

D

Page 16: © 2015 IBM Corporation Industrie 4.0 – from Vision to Reality IBM Confidential Industrie 4.0 : Von der Vision zur Realität Fokus auf Veränderungen der

© 2015 IBM Corporation

Industrie 4.0 – from Vision to Reality

16

Software becomes a core competency across industries Software enables fast changes in business models.

Friedrich Vollmar

Software

Entertainment-electronic

Automotive

Retail

Telecommunication

Machine Builder

Chemie/ Pharma

Financial-Services +Insurance

Electronic

IT - Industry

IT-Services

Agriculture

Chance

Alliances

Risk

Page 17: © 2015 IBM Corporation Industrie 4.0 – from Vision to Reality IBM Confidential Industrie 4.0 : Von der Vision zur Realität Fokus auf Veränderungen der

© 2015 IBM Corporation

Industrie 4.0 – from Vision to Reality

-1-Start Innovation Cycle

-2-Think about your business from the customer side. What might be of additional value to the customer ?

-3- Act agile . --> Start with an idea --> Test idea with customer --> Adjust and extend

There in no project plan for an industrial revolution. Innovation needs some try and error .... And courage !!

Next steps : Call to action

Page 18: © 2015 IBM Corporation Industrie 4.0 – from Vision to Reality IBM Confidential Industrie 4.0 : Von der Vision zur Realität Fokus auf Veränderungen der

© 2015 IBM Corporation

Industrie 4.0 – from Vision to Reality

"Software ist .... das neue Rad der Industrie"

--- Dr. Elmar Degenhart CEO Continental

( FAZ 06-03-15 )

“Nowadays, a small team of talented programmer can change the world”

“Make sure it is Your team ...”

― Marissa Mayer, CEO Yahoo 2013

― Fritz Vollmar, IBM, Nov 2015

Page 19: © 2015 IBM Corporation Industrie 4.0 – from Vision to Reality IBM Confidential Industrie 4.0 : Von der Vision zur Realität Fokus auf Veränderungen der

© 2015 IBM Corporation

Industrie 4.0 – from Vision to Reality

Industrie 4.0 driven by exponential growth of IT capabilities (F2 per 18 m) Example: Embedded IT-Systems 1961 and 2014

4100 Integrated Circuits 1 Kb Cache 12 Kb ROM Taktung 1 Mhz Connected to Houston Control

Apollo Guidance System 1961

>25 embedded IT-Systems connected by bus 20x power of PC (Winterkorn, CEO VW, Cebit 2014) >3.6 Gb system data per hour 1 Mb/sec Per processor ca. >100 Mio integrated circuits

1 Mb cache, Taktung >1 Ghz Connected to the Internet, other cars + road side

services

Mid Class Car 2014

Source: AutosarSource: Wikipedia

400K USD

IT-HW 40 K EUR

inkl Car +

Car2Everything

Communication

Page 20: © 2015 IBM Corporation Industrie 4.0 – from Vision to Reality IBM Confidential Industrie 4.0 : Von der Vision zur Realität Fokus auf Veränderungen der

© 2015 IBM Corporation

Industrie 4.0 – from Vision to Reality

Industrie 4.0 MotivationIndividuality drives customer demand today

20th century: The mass era 21st century: Era of the “new individual” *

* “… a new awareness that I call psychological self-determination …”

―Shoshana Zuboff, Charles Edward WilsonProfessor of Business

AdministrationHarvard Business School

Page 21: © 2015 IBM Corporation Industrie 4.0 – from Vision to Reality IBM Confidential Industrie 4.0 : Von der Vision zur Realität Fokus auf Veränderungen der

© 2015 IBM Corporation

Industrie 4.0 – from Vision to Reality

Faster changes in business modelsSoftware & IT enables fast change, society adapts changes faster than ever before

Drivers of busines process changes now interlinked

Business Process / Value chain /

Demand Supply

Society § Innova-tion

Things

Innovation IT &

NetworksMerging

Slow

Slow , Disrupt

>1% Year

F2 18 month

Interlinked drivers of change