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June 2, 2005 SSP Annual Meeting 1
What one Scholarly Publisher (ACM) is Good For
Mark Mandelbaum
Director, Office of PublicationsACM
June 2, 2005 SSP Annual Meeting 2
Briefly about ACM
n Founded in 1947n 85,000 membersn Focus is in CS/ITn DL (Digital Library) consists of
>150K articlesn Companion bibliographic db
contains >850K items in CS/IT
June 2, 2005 SSP Annual Meeting 3
How ACM adds value to its publishing program n No value-added through print!u For ACM, it’s dead or dying
n Content added-value in the DLuDeals with commercial and
nonprofit publishersuDeals with small conferences for
their proceedings
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June 2, 2005 SSP Annual Meeting 4
Value-added services and functions in the DLn Set of very sophisticated search
toolsn Clickable references wherever
possiblen “Citings” (forward references)n Posting paper acceptance rates for
journals and proceedingsn Name/Inst. normalizationn DOIs/CrossRef
June 2, 2005 SSP Annual Meeting 5
Business Issues, currentlyn DL generates >$8M/annuallyu #1 revenue source for ACM
n More than half comes from consortia/corp. site licenses
n Max. 3% increase a year to inst.n No increase in 5 years to Membersn 80% discount to undeveloped
countries
June 2, 2005 SSP Annual Meeting 6
Business Issues, strategicn Cannot count on consortia revenue
long-termn Looking at transactional pricing
(pay per download)n Selling vertical slices of DL n Collaborate with other orgs.n Looking at Google advertising
model (seriously!!!!)
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June 2, 2005 SSP Annual Meeting 7
A Rosy Future!
n Very significant opportunities, but not in U.S. or W. EuropeuChinau Indiau Africa (5-10 years out)uRussia/Cent.Europe/AsiauGulf Statesu Latin America
June 2, 2005 SSP Annual Meeting 8
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