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1 INFLUENCER MARKETING MONA BUCKENMAIER HERZLICHEN DANK INFLUENCER MARKETING ERFOLGREICH UMSETZEN

ERFOLGREICH UMSETZEN - DHBW Heilbronn · 2020. 10. 23. · we shot for FW20/21 campaign recently, and something I can't wait to start wearing myself! Although I won't be wishing for

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Page 1: ERFOLGREICH UMSETZEN - DHBW Heilbronn · 2020. 10. 23. · we shot for FW20/21 campaign recently, and something I can't wait to start wearing myself! Although I won't be wishing for

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HERZLICHEN DANKINFLUENCER MARKETINGERFOLGREICH UMSETZEN

Page 2: ERFOLGREICH UMSETZEN - DHBW Heilbronn · 2020. 10. 23. · we shot for FW20/21 campaign recently, and something I can't wait to start wearing myself! Although I won't be wishing for

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RIANI

• @Riani_Fashion

• #RIANI #RIANISTA

• 25 Tsd. Follower

INSTAGRAM AUFTRITT

Page 3: ERFOLGREICH UMSETZEN - DHBW Heilbronn · 2020. 10. 23. · we shot for FW20/21 campaign recently, and something I can't wait to start wearing myself! Although I won't be wishing for

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RIANIINSTAGRAM AUFTRITT

• Image

• Lookbook

• E-Com

• Runway

• Influencer

• Produkt

• Moods

Page 4: ERFOLGREICH UMSETZEN - DHBW Heilbronn · 2020. 10. 23. · we shot for FW20/21 campaign recently, and something I can't wait to start wearing myself! Although I won't be wishing for

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RIANIINSTAGRAM AUFTRITT

Page 5: ERFOLGREICH UMSETZEN - DHBW Heilbronn · 2020. 10. 23. · we shot for FW20/21 campaign recently, and something I can't wait to start wearing myself! Although I won't be wishing for

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RIANIINSTAGRAM AUFTRITT

Page 6: ERFOLGREICH UMSETZEN - DHBW Heilbronn · 2020. 10. 23. · we shot for FW20/21 campaign recently, and something I can't wait to start wearing myself! Although I won't be wishing for

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RIANIINSTAGRAM AUFTRITT

Page 7: ERFOLGREICH UMSETZEN - DHBW Heilbronn · 2020. 10. 23. · we shot for FW20/21 campaign recently, and something I can't wait to start wearing myself! Although I won't be wishing for

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RIANIINSTAGRAM FEED

Page 8: ERFOLGREICH UMSETZEN - DHBW Heilbronn · 2020. 10. 23. · we shot for FW20/21 campaign recently, and something I can't wait to start wearing myself! Although I won't be wishing for

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KENNE DEINE ZIELGRUPPE!INSTAGRAM INSIGHTS

Page 9: ERFOLGREICH UMSETZEN - DHBW Heilbronn · 2020. 10. 23. · we shot for FW20/21 campaign recently, and something I can't wait to start wearing myself! Although I won't be wishing for

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KENNE DEINE ZIELGRUPPE!

BUSINESS FASHION MOTHER &

DAUGHTER@fraukeludowig_official @fusunlindner

@vogueupmom &

@vogueupcall

Page 10: ERFOLGREICH UMSETZEN - DHBW Heilbronn · 2020. 10. 23. · we shot for FW20/21 campaign recently, and something I can't wait to start wearing myself! Although I won't be wishing for

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FRAUKE LUDOWIG

• Business Woman

• TV-Moderatorin

• 35 – 64 Jahre

Page 11: ERFOLGREICH UMSETZEN - DHBW Heilbronn · 2020. 10. 23. · we shot for FW20/21 campaign recently, and something I can't wait to start wearing myself! Although I won't be wishing for

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FÜSUN LINDNER

• Fashionista

• Bloggerin

• 25 - 44 Jahre

Page 12: ERFOLGREICH UMSETZEN - DHBW Heilbronn · 2020. 10. 23. · we shot for FW20/21 campaign recently, and something I can't wait to start wearing myself! Although I won't be wishing for

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ANGELIKA & CLARISSA HANEL

• Mutter und Tochter

• 18 - 54 Jahre

Page 13: ERFOLGREICH UMSETZEN - DHBW Heilbronn · 2020. 10. 23. · we shot for FW20/21 campaign recently, and something I can't wait to start wearing myself! Although I won't be wishing for

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KOOPERATIONEN

Page 14: ERFOLGREICH UMSETZEN - DHBW Heilbronn · 2020. 10. 23. · we shot for FW20/21 campaign recently, and something I can't wait to start wearing myself! Although I won't be wishing for

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WICHTIGE PUNKTE

• Authentizität

• Ausrichtung des Influencers

• Reichweite

• Produktpräsentation + Umfeld

• Konkurrenzprodukte

• Long-term Influencer Relations

KENNE DEINE Z IELGRUPPE

Page 15: ERFOLGREICH UMSETZEN - DHBW Heilbronn · 2020. 10. 23. · we shot for FW20/21 campaign recently, and something I can't wait to start wearing myself! Although I won't be wishing for

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R IANI GmbH – Riani Platz 1 – D-73614 Schorndorf

www.r ian i .com

HERZLICHEN DANK!

MONA BUCKENMAIER

Head of Business Development (ppa.)

Tel.: +49 (0)7181-93884-815

Fax: +49 (0)7181-93884-40

E-Mail: [email protected]

Riani_Fashion RIANI – the official page RIANI – the official channel