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MFG - Mehr Innovation mit IT und Medien © 19.10.2010, Klaus Haasis, MFG Baden- Württemberg | 1 Learning Clusters in Challenging Environments Klaus Haasis CEO, MFG Baden-Württemberg Director, TCI Global Cluster Network 3rd December 2010

Learning Clusters in Challenging Environments

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Learning Clusters in Challenging Environments. Klaus Haasis CEO, MFG Baden-Württemberg Director , TCI Global Cluster Network 3rd December 2010. Cluster & Communities Michael Porter & Peter Senge The Senge Concept of the Learning Organisation New Mental Model “Openness” - PowerPoint PPT Presentation

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Page 1: Learning Clusters in Challenging Environments

MFG - Mehr Innovation mit IT und Medien © 19.10.2010, Klaus Haasis, MFG Baden-Württemberg | 1

Learning Clustersin Challenging Environments

Klaus HaasisCEO, MFG Baden-Württemberg

Director, TCI Global Cluster Network

3rd December 2010

Page 2: Learning Clusters in Challenging Environments

MFG - Mehr Innovation mit IT und Medien © 19.10.2010, Klaus Haasis, MFG Baden-Württemberg | 2

1. Cluster & CommunitiesMichael Porter & Peter Senge

2. The Senge Concept of the Learning Organisation

3. New Mental Model “Openness”4. Individual / organisational /

regional Learning

5. The humanistic approach on Clusters

6. What do we need for the future?

Page 3: Learning Clusters in Challenging Environments

MFG - Mehr Innovation mit IT und Medien © 19.10.2010, Klaus Haasis, MFG Baden-Württemberg | 3

1. Cluster & CommunitiesMichael Porter & Peter Senge

Page 4: Learning Clusters in Challenging Environments

MFG - Mehr Innovation mit IT und Medien © 19.10.2010, Klaus Haasis, MFG Baden-Württemberg | 4

„CLUSTERS“Agglomeration & Competitiveness

Business Networks

Figures, Macroeconomics and Statistics

Page 5: Learning Clusters in Challenging Environments

MFG - Mehr Innovation mit IT und Medien © 19.10.2010, Klaus Haasis, MFG Baden-Württemberg | 5

Change 1970 – 2010

1970

Information Society / Internet

Knowledge Society

Creative SocietyStart of Digitalisation

Printing Industry / Scanner1975 Microsoft foundationVHS vs. Betamax Videorecorder1973/1979 Oil Crisis1972 Club of Rome: The Limits of Growth

‚Multimedia Hype‘1999 The Matrix1997 Bird Flu1996 Ebay Start1995 Netscape IPO

‚Web 2.0 Hype‘2008 Lehman Brother Crash2005 Google IPO2001 first iPod2001 9/112000 Mapping Human Genome ‚New Media Hype‘

1989 Fall of the Berlin Wall1986 Tschernobyl Private Broadcasting 1983 Interactive Videotex1981 IBM PC 1980 Apple IPO

1980

2000

2010

1990

Page 6: Learning Clusters in Challenging Environments

MFG - Mehr Innovation mit IT und Medien © 19.10.2010, Klaus Haasis, MFG Baden-Württemberg | 6

„CLUSTERS“ „COMMUNITIES“Agglomeration & Competitiveness

Learning & Change

Relationships, Trust and Collaboration

Business NetworksSocial Networks

Figures, Macroeconomics and Statistics

Page 7: Learning Clusters in Challenging Environments

MFG - Mehr Innovation mit IT und Medien © 19.10.2010, Klaus Haasis, MFG Baden-Württemberg | 7

Michael E. Porter:Facts & Figures

Peter M. Senge:Learning

Born in 1947 Professor @ Harvard

Business School The Competitive

Advantage of Nations published 1990

Born in 1947 Professor @ MIT Sloan School of

Management in Cambridge The Fifth Discipline: The Art and

Practice of the Learning Organization published 1990

Personal Mastery

Mental Models

Shared Vision

Team Learning

System Thinking

Page 8: Learning Clusters in Challenging Environments

MFG - Mehr Innovation mit IT und Medien © 19.10.2010, Klaus Haasis, MFG Baden-Württemberg | 8

2. The Senge Concept of the Learning Organisation

Page 9: Learning Clusters in Challenging Environments

MFG - Mehr Innovation mit IT und Medien © 19.10.2010, Klaus Haasis, MFG Baden-Württemberg | 9

Our personal growth

from a creative viewpoint

In continual learning mode

„The journey is the reward“

Similar pictures Committed to one another Relationship to organisation: not „their“ but „our“

Uplifting people‘s aspiration

Personal Mastery

Mental Models

Shared Vision

Team Learning

System Thinking

„structures“ that control our actions

Crucial to harmonize individuals‘ energies

Team learning is the process of aligning and developing the capacity of a team to create the results its members truly desire

System Thinking helps to deal with the complexity of our world“…. a discipline for seeing interrelationships rather than things, for seeing patterns of change rather than static snapshots …..”

Page 10: Learning Clusters in Challenging Environments

MFG - Mehr Innovation mit IT und Medien © 19.10.2010, Klaus Haasis, MFG Baden-Württemberg | 10

Michael E. Porter:Facts & Figures

Martin E.P. Seligman:Well-Being

Competitiveness Index (Global)

„Winning“

Positivity promotes learning Well-Being Index (Europe) „Flourishing“

1. Switzerland2. Sweden3. Singapore4. United States5. Germany

6. Japan7. Finland8. Netherlands9. Denmark10. Canada

1. Denmark2. Switzerland3. Finland4. Norway5. Ireland

6. Austria7. Cyprus8. Sweden9. UK10. Spain

Shared

Visions:

Uplifting

people‘s

aspiration

Page 11: Learning Clusters in Challenging Environments

MFG - Mehr Innovation mit IT und Medien © 19.10.2010, Klaus Haasis, MFG Baden-Württemberg | 11

New „Mental Models“

Working „Nomadic Work“

Knowledge „Life long learning“

Leadership „Facilitators“

Organizing „Networkers“

Products „User driven Innovation“

Media „Social Networking“

Knowledgeavailable globally,Knowledge Migrants

Reversion ofBusiness Models

Openness as new paradigm

„structures“

that control

our actions

Page 12: Learning Clusters in Challenging Environments

MFG - Mehr Innovation mit IT und Medien © 19.10.2010, Klaus Haasis, MFG Baden-Württemberg | 12

3. New Mental Model “Openness”

Page 13: Learning Clusters in Challenging Environments

MFG - Mehr Innovation mit IT und Medien © 19.10.2010, Klaus Haasis, MFG Baden-Württemberg | 13

Wiki Leaks = organization that publishes submissions of otherwise unavailable documents from anonymous sources and leaks

New York Daily News: WikiLeaks listed first in a ranking of "websites that could totally change the news"

Afghan War Diary: more than 76,900 documents. Iraq War Logs: a package of almost 400,000 documents

29.11: WikiLeaks: China is

distancing itself from North Korea

and signaling it may accept Korean

reunification - Telegraph

Breaking News 28.11.: WikiLeaks claims it has 251,288 cables sent by American diplomats between the end of 1966 and February 2010, which it will release

Page 14: Learning Clusters in Challenging Environments

MFG - Mehr Innovation mit IT und Medien © 19.10.2010, Klaus Haasis, MFG Baden-Württemberg | 14

Love Parade 24.7.2010, Duisburg, Germany

Love Parade organizer Rainer Schaller was suspected of being responsible for this catastrophe

To defend himself he published 22 hours of video material from the fatal day in the internet – opento public

During the Love Parade 21 people died, 510 were injured

Page 15: Learning Clusters in Challenging Environments

MFG - Mehr Innovation mit IT und Medien © 19.10.2010, Klaus Haasis, MFG Baden-Württemberg | 15

Regional Learning Process #S21in Stuttgart, Baden-Württemberg, Germany

Pro & Contra Participation/ Mediation

Shared Vision

InnovationEco-CreativityConnected to the World

Page 16: Learning Clusters in Challenging Environments

MFG - Mehr Innovation mit IT und Medien © 19.10.2010, Klaus Haasis, MFG Baden-Württemberg | 16

5. Individual / organisational / regional Learning

Page 17: Learning Clusters in Challenging Environments

MFG - Mehr Innovation mit IT und Medien © 19.10.2010, Klaus Haasis, MFG Baden-Württemberg | 17

Individual Learning

Organisational Learning

Regional Learning

Learning in Companies andCluster Organisations

Learning Regions and Learning ClustersA “Learning Organization” actively

creates, captures, transfers and mobilizes the ability to adapt to a changing environment.

Page 18: Learning Clusters in Challenging Environments

MFG - Mehr Innovation mit IT und Medien © 19.10.2010, Klaus Haasis, MFG Baden-Württemberg | 18

MFG Academy:From individual learning to team learning

More than 70 events / year 1.700 participants Individual and Team Learning Virtual Learning Communities

Page 19: Learning Clusters in Challenging Environments

MFG - Mehr Innovation mit IT und Medien © 19.10.2010, Klaus Haasis, MFG Baden-Württemberg | 19

Business Excellence Community Baden-Württemberg: Connected

0tan28a566028 0tan19a566019 0tan9a56609 0tan29a566029 0tan19a566019

76%

56%

45%

29%

25%

21%

16%

Consulting & Coaching

Marketing Platform

Cooperations

Collaborate with other companies in a Special Interest Group

Information Source

Further education(events / tutorials)

Networking & Socializing

Nr. 3 Cooperations

Nr. 2 Learning

Nr. 1 Networking

Member survey 2010: Your benefits from bwcon…

Page 20: Learning Clusters in Challenging Environments

MFG - Mehr Innovation mit IT und Medien © 19.10.2010, Klaus Haasis, MFG Baden-Württemberg | 20

Mannheim = Music

Karlsruhe = Digital Media, Arts, Games

Baden-Baden = Public Broadcasting

Pforzheim = Fashion Design

Friedrichshafen/Konstanz = Mobile Services

Ulm = Design, Media & ICT

Stuttgart / Ludwigsburg = Publishing, Digital Media, Film,

Advertising, Architecture

Freiburg/Offenburg = Publishing/Media

Baden-Württemberg Creativity Network: travel time north – south: 4 hours, 350 km„Cluster Learning Process“

Page 21: Learning Clusters in Challenging Environments

MFG - Mehr Innovation mit IT und Medien © 19.10.2010, Klaus Haasis, MFG Baden-Württemberg | 21

6. The humanistic approach on clusters

Page 22: Learning Clusters in Challenging Environments

MFG - Mehr Innovation mit IT und Medien © 19.10.2010, Klaus Haasis, MFG Baden-Württemberg | 22

Thoughts2 sec

Feelings 1/100 sec

FACTS RELATIONSHIPS

http://www.run4miles.de/archives/2402http://www.brsnederland.nl/de/index.php

Page 23: Learning Clusters in Challenging Environments

MFG - Mehr Innovation mit IT und Medien © 19.10.2010, Klaus Haasis, MFG Baden-Württemberg | 23

http://www.brainworker.ch/psychologie/

Carl R. RogersAbraham Maslow

Empathy

Acceptance Congruence

TheHumanisticApproach

Page 24: Learning Clusters in Challenging Environments

MFG - Mehr Innovation mit IT und Medien © 19.10.2010, Klaus Haasis, MFG Baden-Württemberg | 24

7. What do we need for the future?

Page 25: Learning Clusters in Challenging Environments

MFG - Mehr Innovation mit IT und Medien © 19.10.2010, Klaus Haasis, MFG Baden-Württemberg | 25

What do we need for the future? Expanded understanding of Relationships

and of Cluster Managers as Relationship Managers

Relationship Skills in addition to Business Expertise

Humanistic Community Approach Acknowledgement Culture Learning Cluster Communities Development of New Cluster Concepts

including virtual social Networks

Page 26: Learning Clusters in Challenging Environments

MFG - Mehr Innovation mit IT und Medien © 19.10.2010, Klaus Haasis, MFG Baden-Württemberg | 26

Training Session for Cluster ManagersThe Power of Relationships:

Learning & Change in Cluster Management3rd December, 10:00 – 11:30 h, Facilitator: Klaus Haasis13th TCI Annual Global Conference, Delhi NCR 2010

Learn about the success factors empathy, acceptance and congruence

Interact with people who have different cultural backgrounds

Trust needs Touch Learn about trust building as the most important instrument in team building

Page 27: Learning Clusters in Challenging Environments

MFG - Mehr Innovation mit IT und Medien © 19.10.2010, Klaus Haasis, MFG Baden-Württemberg | 27

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