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7/23/2019 Shaelie Schwitters Portfolio
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PortfolioShaelie Schwitters
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ContactShaelie Schwitters:141 S 1st W
Rexburg, ID 83440
925.628.3830
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Table of contentsLogo
Letterhead
Web Design
Flier Business Card
Montage
Brochure
Event Ad
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Description: Three variations of an original logo designed for a car detaling compa-
ny.
Date:
10.31.15
Course/Instructor:COMM 130 Section 1
Cory Kerr
Programs/Tools:Adobe Illustrator
Objectives:Create three variations of an original logo to fit a company or personal
image that will appeal to the audience.
Process: I began by talking to my client about what kind of logo he wanted. He
asked for something with a car so I had to figure out how to make a car
in illustrator. This was the biggest challenge for me. I googled some clip
art type cars and then used a bunch of different shapes to create what
I think looks like a car. I then created the target in bring in the high
caliber aspect of the business. To make the company title stick out Idecided to put it on one side of the design hopefully this works. I used
only illustrator and downloaded one of the fonts from the internet.
Logo
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Project file
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Description:
A letterhead for a marketing business.
Date:10.7.15
Course/Instructor:COMM 130 Section 1
Cory Kerr
Programs/Tools:Adobe Illustrator
Adobe InDesign
Objectives:
Create stationary for a client that includes an original logo.
Process:I began by finding a “client” he described to me the type of business that
he wanted to start and we talked about what kind of people he wanted
to reach out to. I used that information to use the focus process and
sketch a design. Once I had the general idea I began designing the icon
in Adobe Illustrator. I knew I wanted to use a stick figure, to show the
common or ordinary man and then used the arms to make it look like
a “T” to fit in with the name of the company. It is plain and simple yet
something that can be recognizable. I used that logo to create a letting
head, using a repetition and diagonal balance to make a cohesive letter-
head.
Letterhead
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HE MASSColton Hurley
141 S 1st W Rexburg, Id208.583.2121
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Description:Web page design
Date:11.21.15
Course/Instrutor:COMM 130 Section 1
Cory Kerr
Programs/Tools:Text Wrangler
Objectives:
Create a web page design for a logo in which I already created.
Process:I created this web page using text wrangler, a text edit program. The
first thing I did was picked out colors based on my logo design that
I already did this semester. I then continued by writing out all that I
wanted to say about my design process. I already had a basic outline
for the webpage so I then began making small changes in CSS. I ad-
justed the colors to match and changed the fonts to make them more
cohesive with my logo. I always checked back on my webpage with
every change I made to be sure I liked the way it looked. Ultimately,
I was pleased with the end product.
Web Design
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Project File
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Description:An event flier
Date:10.3.15
Course/Instructor:COMM 130 Section 1
Cory Kerr
Programs/Tools:Adobe InDesign
Objectives:Design an event flier to match the desired audience.
Process:I started the project by using the FOCUS process, thinking about what
I wanted my message to be and what my audience was. Once I estab-
lished those things I began to sketch some design options. I then used
InDesign to start my project. At first I had a hard time because I have
never used InDesign but slowly I began to get the hang of things. Once
I got my project completed I took it to two different people who gave
me some great ideas and feedback. I made some changes that they
suggested and came out with my final project.
Flier
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Graduate
LeadershipConference
Do you want to have the compeitive edge in businness?Come learn how at Vouant Communication’s annual Graduate Leadership Conference.
Vouant Communications is devoted to helping tomorrow’s lead-
ers gain essential leadership skills in the workplace.
During this dynamic three-day semnar, attendees will meet withtop executives of Vouant Communications to discuss break-through leadership techniques, while cultivating attributes of
leadership that will market to any employer.
Conference is available to graduating seniors. Space is limited.
Registration and more information available at
http://www.vouantcomm.com/ leaders
October 21
8 a.m. – 5 p.m.Lincoln Conventioun Center
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Description:A business card
Date:10.7.15
Course/Instructor:COMM 130 Section 1
Programs/Tools:Adobe Illustrator
Adobe InDesign
Objectives:Design a business card, front and back, to match the stationary of a
client.
Process:I began my project by designing a logo and letterhead using Adobe
Illustrator and Adobe InDesign. Once I had those created I mimicked
the design of my stationary to create a card with a cohesive feel but
different design. I wanted the back to be as simple as possible so that
most the attention is on the front of the card. On the front I gave the
information and incorperated the logo in a way that made it not stand
out too much.
Business Card
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Colton HurleyCompany Manager
141 S 1st W Rexburg, ID208.583.2121
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Description:A photo montage
Date:10.24.15
Course/Instructor:COMM 130 Section 1
Cory Kerr
Programs/Tools:Adobe Photoshop
Objectives:Create a photo montage blending different images.
Process:I began my process by thinking about what I wanted my message and
audience to be. I decided that I wanted to do something that would
inspire women that they could do anything they put their minds to. I
began by searching the internet for pictures and quotes that would go
along with my message. When I found what I wanted I inserted them
in using photoshop. With the sunset as my background I put the strong
woman over it. I had to use masking to erase the background of the
image to really make her stand out. I then added my words and made
them fit into the design in a way pleasing to the eye. I also wanted toadd a filter so I covered the whole image with it.
Montage
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Description:Tri-fold Brochure
Date:12.5.15
Course/Instructor:COMM 130 Section 1
Cory Kerr
Programs/Tools:Adobe Photoshop
Adobe Illustrator
Adobe InDesign
Objectives:Create a folding, 2-sided brochure with full bleed and cropped imag-
es.
Process:The first thing I did was come up with an idea. I knew I wanted to
do something involving music so I came up with the music center
idea. Once I discovered my audience I began designing the logo
using adobe Illustrator. After that I opened Adobe Indesign to start
my actual brochure. I decided I wanted to do a 2-sided trifold design
so once I got all my measurements squared away I started designing.I began with a red background but as I continued on I decided to go
with a triadic color scheme adjusting the colors to fit that. With my
images I edited all of them using Adobe Photoshop. I moved my
layout around as I printed until I found something that I really liked.
Brochure
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Description:An event Ad
Date:10.10.15
Course/Instructor:COMM 130 Section 1
Cory Kerr
Programs/Tools:Microsoft Word
Adobe Photoshop
Objectives:
Create an advertisment for an event using skills through microsoftword.
Process:To start out my ad I began by looking for pictures that I could scan.
From the pictures I found I started to think of what I could make with
those photos. I decided on a talent show ad and then began to sketch a
little. When I found basically what I wanted to do I began designing it
using Microsoft Word. I also used a photoshop just a bit to make sure
the images turned out okay.
Event Ad
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Talent Show
Madison High School’s Annual
S at u r d ay O c t o b e r 8 , 2 0 15 8 : 0 0 P M M ad i so n H i g h S c h o o l
Au d i t o r i u m $ 3 i n ad v an c e $ 5 at t h e d o o r
J o i n u s as w e c e l e b r at e t h e
am az i n g t al e n t e d st u d e n t s
o f M ad i so n H i g h S c h o o l !
Al l p r o c e e d s g o t o t h e
M u si c an d T h e at r e
d e p ar t m e n t . H e l p sav e t h e p e r f o r m i n g ar t s!