The specialist magazine for construction site equipment€¦ · The specialist magazine for construction site equipment MEDIAPACK 2018 . Media-Information 2018 2 01 Miet-Hotline:

The specialist magazine for

construction site equipment

MEDIAPACK 2018

www.baumagazin-online.de

2Media-Information 2018

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2020-501_004 LMP_004 TA230_Dumper_bauMAGAZIN_D.indd 1

www.baumagazin-online.de

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Seite 34

MA

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08

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017

w w w . b a u m a g a z i n . e u

Das aul agenstarke Fachorgan für

Baumaschinen | Baugeräte

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April 2017 4

MESSE-AUSGABE

MA

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04

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Seite 60

Tite

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com

Title portrait

The bauMAGAZIN is published in the complete European German speaking area and offers monthly extensive information of the construction branch in the field of:

• Demolition technics/deconstruction• Motorway and road building• Construction machines technics• Building site arrangements• Construction tools and construction devices• Concrete construction and ready-mix concrete• Bridge construction

• Vehicle technics• Gardening and landscaping• Winning of stones, earths, chips and sand• Building construction, work on scaffolding• Communal technics• Crane technics• Recycling

• Special civil engineering• Civil engineering• Tunnel construction / mining• Business management• Hydraulic engineering• Communal and utility vehicles and accessories

In each edition the monthly changing topics are finished clearly structurized

and published (please see the editorial topic plan). Month per month the tar-

get group of the readers levels at the topic focal point of the magazine. This

corresponds to our strategy, to counter spreading losses successfully.

In clear design with topic related text and picture articles as well as monthly

current press announcements the bauMAGAZIN offers builders of all

branches worth knowing information about construction

machines, devices, accessories and vehicle technics as

well as their use.

A first class date bank is the basic condition for our

business philosophy: with currently more than

72.000 well-kept address data of the construction

industry from Germany and abroad we give you the

security of a high advertisement effectiveness with

an unimportant spreading loss.– Streuverluste

sind damit nahezu ausgeschlossen.

In every magazine you will find:

• Product novelties of manufacturers and traders of the construction branch

• Construction site reports

• Branch guide with important procuration addresses

• Rental park guide post

• Second-hand machines, devices and vehicle market

• Auctions

• Business connections and job market

• Current business announcements

• Fair details and event notes

• »on-site« appointments (»on-location«)

Media-Information 2018 3

1. Short characteristics

The bauMAGAZIN is one of the leading trade magazines for the construction

industry. It is getting circulated all over Germany and German-speaking European

countries with a monthly edition of 18.500 units on average. The perfect

target group for the divisions construction machinery, construction equipment

and construction vehicles will be chosen every month related to a special topic

out of a categorized data file of 72.000 addresses. This guarantees highest

advertisement efficiency – spreading losses are nearly impossible.

The topic preparation is effected up-to-date with product novelties, construction

site reports, interviews, company portraits, business news or »on-site«

appointments (»on-locations«) by our editors. Furthermore you can find the

bauMAGAZIN at all important exhibitions reporting about the current news.

2. Memberships –

3. Organ –

4. Management Markus Holl, Joachim Plath

5. Publishing management Tobias Haslach

6. Editorial department Michael Wulf, Thomas Schürger

7. Advert management Norman Zenzinger

8. Project management Tobias Haslach

9. Advertisements Matthias Amann, Markus Hieber, Tobias Nickert,

Andreas Becherer, Dominik Peller

10. Volume/Year 22st volume, 2018

Mode of publishing monthly

(11 issues including 1 double issue Dec/Jan)

11. Publishing house SBM Verlag GmbH

12. Postal address Hermann-von-Barth-Str. 2, 87435 Kempten, Germany

13. Telephone +49 (0) 8 31 / 5 22 04-0

Telefax +49 (0) 8 31 / 5 22 04-50

14. Internet www.baumagazin-online.eu

E-Mail [email protected]

15. Dates and editorial topics see enclosure

16. Subscription price annual subscription Germany: 55.-- � (despatch and VAT included) Foreign countries: 68.-- � (despatch included; Europe) Price per issue: 6.50 � (order at: [email protected])

ISSN: 1610-3785

17. Extend analysis 2016 / 17 = 11 issues Magazine format DIN A4, 210 mm wide, 297 mm high Total extend 1 848 pages = 100,0 % Editorial part 1 187 pages = 64,2 % Advertisement part 661 pages = 35,8 % thereof business directory/rental park guide 25 pages = 3,8 % used machinery market 110 pages = 16,7 % business specialist 64 pages = 9,7 % branchentreff 52 pages = 7,9 % Insert 21 pc(s)

Bound insert 9 pc(s)

18. Content analysis of the

editorial part 2015 / 16 1 187 pages = 100,0 % Construction machines / construction / equipment construction logistics / mechanical engineering software & accessories: 752 pages = 63,3 % Technical vehicle information and accessories 162 pages = 13,7 % Fairs & dates 54 pages = 4,5 % Names & news 61 pages = 5,1 % Up-to-date topics* 51 pages = 4,3 % Safety at work 27 pages = 2,3%

Miscellaneous** 80 pages = 6,8 %*) Up-to-date topics contains: Table of contents, imprint, list of editorial offices, house advertising, testimonial, tips for compainies **) Miscellaneous contains: Table of contents, imprint, list of editorial offices, house advertising, testimonial Eigenwerbung, Testimonial, Tipps für Unternehmen

Editorial department/Publisher • Analysis for extend and content

4Media-Information 2018Analysis for editions and circulation Nielsen

19. Editions control affiliated to IVW

20. Editions analysis

Copies per issue annual averag

(1st July 2016 bis 30th June 2017)

based on the AMF scheme

Print run 17 815

Actually circulated issue 17 359

thereof abroad 774

Issue sold 3 016

thereof abroad 41

thereof member pieces –

- Copies subscribed 3 016

- Other sales –

- Single sales –

Free pieces 14 343

Residual, archive

and voucher copies: 456

21. Geographical circulation analysis:

Economic area Share of the actually circulated issue

% copies

Inland 95,5 16 585

Abroad 4,5 774

Actually circulated issue 100,0 17 359

Breakdown of the actually circulated issue

according to Nielsen areas

% copies

Nielsen area I 12,7 2 206

Schleswig-Holstein, Hamburg,

Bremen, Lower Saxony

Nielsen area II 15,1 2 629

North Rhine-Westphalia

Nielsen area III a 16,4 2 845

Hessen, Rhineland-Palatinate,

Saarland

Nielsen area III b 15,2 2 635

Baden-Wuerttemberg

Nielsen area IV 21,3 3 694

Bavaria

Nielsen area V 5,5 953

Berlin

Nielsen area VI 4,0 702

Mecklenburg-Western Pomerania,

Brandenburg, Saxony-Anhalt

Nielsen area VII 9,8 1 695

Thuringia, Saxony

Actually circulated inland 100,0 17 359

Abroad 100,0 774


Short Version - Inquiry method

Analysis for editions and circulation

1. Condition of the file

In the consignee file all the addresses of all consignees are collected on the

EDP. The file is arranged according to national consignees and consignees

abroad. The addresses of the national consignees are sorted according to

postcodes and the consignees abroad according to countries.

2. Mode of analysis

Circulation analysis by appraisal of the files – total inquiry

3. Day of the listing 3th August, 2017

4. Structure of the consignees on start of the inquiry

a) Total number of consignees in the file 72 929

b) Structure of one issue according to circulation methods

Consignee in the file issue sold 3 125

Consignee in the file regular free pieces 503

Number of consignees changing free pieces of one issue 14 402

Single sale –

Advertisement copies –

Actually circulated issues 18 030

Thereof abroad 595

c) Total number of consignees

changing free pieces 69 112

5. Basic totality (investigated share)

Actually circulated issue 18 030 = 100,00 %

Not included in the inquiry

Single sale, advertisement copies – = 0 %

the basic totality (actually circulated issue 18 030 = 100,00 %

6. Description of the inquiry

The evaluation is based on the total file, The investigated shares for the circu-

lation in the Federal Republic of Germany and abroad were projected on the

actually circulated issue in the annual average.

7. Aiming person of the inquiry to be omitted

8. Definition of the reader to be omitted

9. Fluctuation margin to be omitted

10. Execution of the inquiry publisher

11. Time frame of the inquiry July 2017

6Media-Information 2018Consignee structure analysis

12. Branches / Branches of trade / Branches of study / Occupational groupn

Department /

group / class

Recipient groups/ description accor-

ding to the industrial classification

of economic activities published by

the German Statistical Office

Portion in

actually

distributed

copies

% copies

45.21.2/45.25.4Construction engineering

and scaffolding12,0 2 163

45.21.1/45.25.6/

45.23.1/45.23.2/

45.23.1

Construction and civil engineering

o.a.S. road construction, road

and traffic engineers, building

authorities

31,2 5 626

45.21.6/45.24.0

45.21.7/45.25.2

Bridge, tunnel, water and sewer

construction, special civil engineering8,4 1 515

26.63

26.66

Production of ready-mixed concrete

factories for concrete blocks and

prefabricated components

2,4 432

45.11.1

14.21

Demolition and recycling

Sand and gravel extraction22,1 3 984

01.41.2/45.11.3Gardening and landscape architec-

ture, agricultural technique13,2 2 380

29.52.2/51.13/

51.14/45.5/

1.32/51.62

Construction machinery

manufacturers, construction

machinery business

10,7 1 930

actually circulated issue (annual average) 100,0 18 030

Recipient groups (changing monthly)

Construction and civil engineering, 31,2 %

road construction 100 %

Demolition and 22 %

recycling 100 %

Construction machinery manufacturers 10,7 %

and construction machinery business 100 %

Gardening and landscape 13,2 %

architecture 100 %

Construction engineering 12,0 %

and scaffolding 100 %

Special civil engineering, bridge, tunnel, 8,4 %

water and sewer construction 100 %

Ready-mixed concrete, factories for concrete 2,4 %

blocks and prefabricated components 100 %

Statistical number of readers per company: 3.12 (reader analysis 2017)

Readership of the bauMAGAZIN is over 72.000 readers working in the building

and building industry trade. The reader group is composed of managers in compa-

nies with medium to large vehicle and machinery parks.

Source: The evaluation is based on the in-house recipient file with regular updating

by the publishing company.

The size of the business unit, education, age/sex as well as the size of the munici-

pality have not been considered in the survey.


Consignee structure analysis

Short Version Inquiry method

1. Condition of the file:

In the consignee file all the addresses of all consignees are collected on the

EDP. The file is arranged according to national consignees and consignees

abroad. The addresses of the national consignees are sorted according to

postcodes and the consignees abroad according to countries.

2. Examination method:

Consignee structure analysis by oral enquiry with random samples.

3. Day of the file apraisal: 3th August 2017

4. Structure of the consignees on start of the inquiry:

a) Total amount of the consignees in the file: 72 929

b) Structure of one issue according to circulation forms

Consignee in the file issue sold 3 125

Consignee in the file regular free pieces 503

Number of the consignees changing free pieces of one issue 14 402

Single sale: –

Advertisement copies: –

Actually circulated issue: 18 030

Thereof abroad: 595

c) Total amount of the consignees

Changing free pieces / Change 3 times per year 69 112

5. Basic totality (investigated share):

Basic totality (actually circulated issue national): 18 030 = 100,00 %

Not included in the inquiry:

Change 3 times per year –

Inquiry represents consignee of the basic totality

(actually circulated issue national): 18 030 = 100,00 %

6. Description of the random sample inquiry:

Simple random choice, starting with random number

every 10th address 1 000 Fälle = 100,00 %

Address relating failures:

Phone number not existing 64 Fälle = 6,40 %

Consignee deceased or company extinct 77 Fälle = 7,70 %

Gross random sample 859 Fälle = 85,90 %

Failures:

Aiming person not met 61 Fälle = 7,10 %

Aiming person on holiday / ill 114 Fälle = 13,27 %

Aiming person denies the answer 23 Fälle = 2,68 %

Analysable cases (exhaustion) 661 Fälle = 76,95 %

7. Aiming person of the inquiry:

Asked was the personal consignee or where not given the first reader in

the company.

8. Definition of the reader:

Reader is identical with the aiming person.

9. Execution of the inquiry:

Publisher with help of freelance colleagues.

10. Zeitraum der Untersuchung 12. Juni – 3. Juli 2017

The execution and the report of this inquiry corresponds to the academic

minimum conditions of the frame scheme for advertising medium analysis.

8Media-Information 2018Advertisements • Technical details • Print documents

1. Magazine format DIN A4

210 mm wide, 297 mm high

(magazine format)

2. Print space 185 mm wide x 265 mm high

Number of columns 4 columns, width of column 42.5 mm

Advertisement columns 1 column = 42,5 mm

2 columns = 90,0 mm

3 columns = 137,5 mm

4 columns = 185,0 mm

3. Printing and binding method, print documents:

Sheet fed offset printing, perfect binding, submittals, able to be reproduced

with a resolution of 300 dpi, printed in Euro scale. Submittals via mail to:

[email protected] or [email protected].

For any faults due to text and order transfer via telephone publisher does not

take over any warranty. Please pay also attention to the „leaflet for electroni

cally transferred print documents“. Production of corresponding print

documents on presentation of fair drawing being able to be reproduced

against payment.

4. Deadline

Mode of publishing monthly, 11 issues

(incl. 1 double issue Dec / Jan)

Publishing date please see the editorial topic plan 2018

Closing date please see the editorial topic plan 2018

5. Publishing house: SBM Verlag GmbH

Postal address Hermann-von-Barth-Straße 2

87435 Kempten, Germany

Telephone +49 (0) 8 31 / 5 22 04-0

Telefax +49 (0) 8 31 / 5 22 04-50

Internet www.baumagazin-online.de

E-mail [email protected]

6. Payment conditions

100 % net after receipt of invoice without deduction.

With payment via bank collection or in advance 2% discount.

VAT no. DE 198 152 137

Bank details HypoVereinsbank Kempten

Code no. 733 200 73

Account no. 66 90 417 187

IBAN DE14 7332 0073 6690 4171 87

SWIFT (BIC) HYVEDEMM428

Tax number 127 | 137 | 20036


Advertisements • Technical details • Print documents

Advertisements Price list no. 21 valid from 1st January 2018

8. Preferential placing:

Front page, 4 colours, (209 mm wide x 190 mm high + 3mm bleed)

+ 1 page report „title related“, without right for rescission: 6.990,-- €

2. cover page, 4 colours: 5.490,-- €



9. Colour surcharges

According to Euro scale included in the price (discount possible).

Special colours as HKS / Pantone - price on application

10. Format surcharges

Advertisements across the bound middle or bleed pages:

plus 10 % of the advertisement value (bleed addition 3 mm per page).

Binding positioning: plus 10 % of the advertisement value

(possible from 1/4 page on).

11. Help-wanted, facility and internet advertisements

Job market, business connections, used machinery market and auction / public sales:

black & white advertisements per mm and column 1,65 €

colour advertisements per mm and column 2,40 €

In the used machinery market a discount of 20 %

will be given on picture advertisements.

Box number charge: 10,-- €

Entry in the business directory, rental park guide per month:

(for one illustration 42.5 mm wide x 30 mm high). 70,-- €

12. Affixed post cards:

Price per one thousand: On request

only in connection with a supporting advertisment, minimum size 1/2 page

Plus the respective postal charges

no discount possible, price is not valid for samples.

13. Discounts:

In case of purchase within one insertion year

(start with the appearance of the first advertisement):

Time scale: Quantity scale:

3 advertisements 5 % 2 pages 5 %




14. Bound inserts up to 170 g/m2

2 pages 3.490,-- €

4 pages 6.980,-- €

6 pages 10.470,-- €

8 pages 13.960,-- €

Bound inserts will get discount, Discounts please see „Leaflet for bound

inserts“. Bound inserts with more pages have to be supplied correspondingly

fold, however, they have to be supplied in an untrimmed way.

Price upon inquiry.

15. Inserts:

Inserted loosely, maximum size 200 x 290 mm

Price per one thousand up to 25 g: 220,-- €

Every further 5 g per one thousand: 15,-- €

split edition possible from 10,000 units on with 10 % surcharge.

16. Address for shipment, Bound inserts / inserts:

AZ Druck und Datentechnik GmbH

Heisinger Straße 16, 87437 Kempten

Deliver memo: For SBM Verlag GmbH / bauMAGAZIN

issue no.__

All shipments free domicile


Advertisements Price list no. 21 valid from 1st January 2017

Advertisements • Technical details • Print documents

7. Advertisement formats and prices: all prices in € (Euro) plus valid VAT

* Bleed-off advertisments plus 10 % surcharge on top of the stated prices.

Format No. of columns

Advertisments in type area

Width x height (mm)

bleed-off sizes*

plus 3 mm bleed difference

Prices

black&white 2c 3c 4c

1/8 page

Special format

1-column

2-columns

4-columns

42,5 x 130 high

90 x 65 cross

210 x 48 high

- - - 624,--

899,--

1/4 page

1-column

2-columns

4-columns

42,5 x 265 high

90 x 130 high

185 x 65 cross

55 x 297 high

102,5 x 146 high

210 x 81 cross

874,-- 1.007,-- 1.139,50 1.272,--

1/3 page2-columns

4-columns

90 x 180 high

185 x 90 cross

102,5 x 196 high

210 x 106 cross1.188,-- 1.368,-- 1.548,-- 1.728,--

1/2 page2-columns

4-columns

90 x 265 high

185 x 130 cross

102,5 x 297 high

210 x 146 cross1.749,-- 2.014,-- 2.279,-- 2.544,--

2/3 page3-columns

4-columns

137,5 x 235 high

185 x 175 cross

150 x 251 high

210 x 191 cross2.310,-- 2.660,-- 3.010,-- 3.360,--

3/4 page3-columns

4-columns

137,5 x 265 high

185 x 200 high

150 x 297 high

210 x 216 high2.623,50 3.021,-- 3.418,50 3.816,--

1/1 page 4-columns 185 x 265 210 x 297 3.498,-- 4.028,-- 4.558,-- 5.088,--

2/1 page 8-columns 2 x 185 x 265 2 x 210 x 297 6.996,-- 8.056,-- 9.116,-- 10.176,--

Basic price / mm

black&white 2c 3c 4c

3,30 3,80 4,30 4,80


1/8 high

w x h: 42,5 x 130 mm

1/8 cross

w x h: 90 x 65 mm

1/4 high

w x h: 42,5 x 265 mm

1/4 high

w x h:: 90 x 130 mm

1/4 cross

w x h: 185 x 65 mm

1/3 high

w x h: 90 x 180 mm

1/3 cross

w x h: 185 x 90 mm

1/2 high

w x h: 90 x 265 mm

1/2 cross

w x h: 185 x 130 mm

left page right page

2/1 Seite: w x h: 2 x 198 x 265 mm je Seite

2/3 highspecial format

w x h: 137,5 x 235 mm

2/3 cross

w x h: 185 x 175 mm

3/4 high

w x h: 137,5 x 265 mm

3/4 cross

w x h: 185 x 200 mm

1/1 Seite

w x h: 185 x 265 mm

Bleed in the

middle 3 mm,

with overflowing

motive 5 mm

overlapping per

page.

Advertisements in type area


1/3 high

w x h: 102,5 x 196 mm

1/3 cross

w x h: 210 x 106 mm

1/2 high

w x h: 102,5 x 297 mm

1/2 cross

w x h: 210 x 146 mm

2/3 highspecial format

w x h: 150 x 251 mm

2/3 cross

w x h: 210 x 191 mm

2/1 Seite: w x h: 2 x 210 x 297 mm

3/4 high

w x h: 150 x 297 mm

3/4 cross

w x h: 210 x 216 mm

1/1 page

w x h: 210 x 297 mm

Bleed in the

middle 3 mm,

with overflowing

motive 5 mm

overlapping per

page.

left page right page

w x h: 210 x 48 mm w x h: 55 x 297 mm w x h: 102,5 x 146 mm w x h: 210 x 81 mm

1/8 cross

Special format

1/4 high 1/4 high 1/4 cross

Formats over the print space (bleeding)

13Media-Information 2018Leaflet for bound inserts

210 mm

bound3 mm

29

7 m

m

6 mm

3 mm3 mm3 mm

210 mm210 mm

bound3 mm

bound6 mm

29

7 m

m

29

7 m

m

6 mm

3 mm3 mm

6 mm

3 mm3 mm

13. Leaflets – Samples

The presenting of a binding sample is condition for the order acceptance and

confirmation by the publisher. Leaflets may only advertise for the sales pro-

gramme of one advertiser. They have to be designed that way that they cannot

be mixed up with the text part of the magazine.

The front page of the bound insert has to be marked.

Needed issue

Upon inquiry

Supplying date

Up to 7 days before publishing date

Bound insert prices:

Extend Gross prices according to paper weight

as from 170 g/m2 up to 170 g/m2

1 sheet (2 pages) 3.490,-- € on request

2 sheets (4 pages) 6.980,-- €

3 sheets (6 pages) 10.470,-- €

4 sheets (8 pages) 13.960,-- €

Discounts:

In case of purchase within one insertion year:

3 x = 10 %

6 x = 15 %

9 x = 20 %

11 x = 25 %

Formats:

1 sheet (= 2 pages) untrimmed 306 mm high x 216 mm wide

2 sheets (= 4 pages) untrimmed 306 mm high x 432 mm wide

3 sheets (= 6 pages) untrimmed 306 mm high x 614 mm wide

Bound inserts with more sheets have to be supplied correspondingly fold,

however, they have to be supplied in an untrimmed way.

Technical details

The prices are valid for all bound inserts which can be processed

without additional time expenditure (machine made).

a) Bound inserts with 2 pages (1 sheet) without affixed or appending answer

cards or samples.

b) Bound inserts with 2 pages (1 sheet) with affixed or appending answer

cards or samples (please see item no. 15).

c) Bound inserts with 4 or more pages (2 or more sheets) without affixed or

appending answer cards or samples.

d) Bound inserts with 4 or more pages (2 or more sheets) with affixed or

appending answer cards or samples.

With 2 sheets or more the bound insert has to be closed to the bound

middle, i.e. in insert direction.

Bleed scheme bound insert in mm:

14Media-Information 2018Leaflet for Inserts and affixed post cards

2. Inserts – Samples

The presenting of a binding sample is condition for the order acceptance and

confirming by the publisher. In case of inserts with 2 pages the front page has

to be marked.

Insert note

An insert note can be included free of charge.

Needes issue

18,500 copies (only national issue). For fair issues upon inquiry.

The equipment of the issue abroad is not possible due to the postal regulation.

A partial equipment is possible. (from 10,000 units upward)

Supplying date

Up to 7 days before publishing date.

Insert prices

Weight of the insert price per 1,000 copies

up to 25 g 220,-- €

up to 30 g 235,-- €

up to 35 g 250,-- €

up to 40 g 265,-- €

up to 45 g 280,-- €

up to 50 g 295,-- €

Every further 5 g: 15.– €

Plus the respective valid postal charges

(no discount possible)

Format

max. 200 mm wide x 290 mm high

Technical details

These prices are valid for all bound inserts which can be processed without

additional time expenditure (machine made).

a) Insert with 2 pages (1 sheet) without affixed or appending answer cards

or samples.

b) Insert with 2 pages (1 sheet) with affixed or appending answer cards or

samples (please see item no. 15).

c) Inserts with 4 or more pages (2 or more sheets) without affixes or appen-

ding answer cards or samples.

d) Inserts with 4 or more pages (2 or more sheets) with affixed or appending

answer cards or samples.

With 2 sheets or more the insert has to be closed to the bound middle, i.e. in

insert direction (clip closed, maximum weight 20 g).

Minimum format: 60 x 90 mm / Maximum format: 175 x 200 mm.

Other layouts only after consultation with the publisher.

Affixed post cards

Additional affixings will be glued on the basic advertisement that way that they

can be peeled off without problems. For the processing can be considerated:

postcards, envelopes with and without content.

Affixed samples

Samples and electronic data media will be charged as inserts. Prices and

affixing costs on inquiry under presentation of a binding sample.

Address for shipmentc

AZ Druck und Datentechnik GmbH

Heisinger Straße 21, 87437 Kempten

Deliver memo: For SBM Verlag GmbH / bauMAGAZIN, issue no.__

All shipments free domicile

15Media-Information 2018Leaflet for electronically sent print documents

1. Printing material

Advertisement files should be transferred by e-mail, data carrier (CD/DVD)

or mail. Please indicate always the title of the magazine (“bauMAGAZIN”)

and the corresponding issue.

Please transfer advertisement files as PDF using the recommended stan-

dard PDF/X-1a. All fonts being used should be embedded and if necessary

converted into paths. We assume that the delivered files have been checked in

advance by Preflight. Print will be done in CMYK (after ISO 12647, part 2).

If special colours are used within the advertisement files, extra costs might

occur (according to agreement). PDF-files which differ from the standard X1a

or/and not-agreed special colours could be converted before printing.

Used printing profile: ISO Coated v2 300 (ECI).

Alternatively can be delivered on inquiry as well so-called “open” files for the

programmes QuarkXPress, Adobe InDesign, Adobe Illustrator and Adobe Pho-

toshop; extra costs might occur. Pictures and logos should be saved with EPS

(Vektor), TIFF or PDF format. The picture resolution should be at least

300 dpi. All fonts being used within EPS and PDF should be embedded

as well and if necessary converted into paths. Due to reasons regarding

copyright and licensing law it is not possible to transfer the original

documentation.

2. Colour display / supporting documents / proofs

Of each page which has to be exposed we need a colour press proof or a

black & white press proof per colour (indicating each colour – EURO-Skala,

Pantone, HKS). Colour press proofs made by a colour copier are not binding

for the print.

Digital proofs are binding for contract proof advertisements according to media

standard print (Ugra/FOGRA-Medienkeil).

3. Warranties

We can expose and print only the transferred files respectively the converted

files in case of differences to the standard. For discrepancies within texts,

pictures and especially colours the publisher is not assuming any liability.

16Media-Information 2018General terms

1. „Advertisement order“ in the sense of the following General Terms and Conditions is the contract for the publishing of one or more advertisements of an advertiser or other interested parties for circulation purposes.

2. In case of doubts advertisements have to be retrieved for publishing within one year after conclusion of the contract. In case the right to retrieve single advertisements is given within the scope of the conclusion the order has to be settled within one year since the appearance of the first advertisement if the first advertisement is retrieved and published within the period mentioned in sentence 1.

3. During conclusions the client has the right to retrieve further advertisements also beyond the amount of advertisements mentioned in the contract within the period agreed upon resp. the period mentioned in item 2.

4. In case an order is not fulfilled due to circumstances which are beyond the control of the publisher the client has to refund the publisher the difference between the discount granted and the discount corresponding to the acutal buy-off irrespective of further possible statuto-ry duties.

5. For the calculation of the buy-off amount text-millimeter-lines are transferred in advertise-ments-millimeters corresponding to the price.

6. Orders for advertisements and external inserts which shall be published declaredly exclu-sively in certain numbers, certain issues or on certain places of the print have to be at the publisher that well timed that it will be possible to inform the client still before closing date in case the order cannot be settled that way. Rubricated advertisements will be printed in the respective rubric without any explicit agreement being necessary.

7. Advertisements which cannot be recognized as advertisements due to the editorial design are marked definitely as such by the publisher with the word „advertisement“.

8. The publisher reserves the right not to accept advertisement orders – also single retrieves within the scope of a conclusion – and insert orders because of their content, origin or the technical form according to consistent, objectively justified principles of the publisher in case their content infringes upon laws or official provisions or their publishing is unreasonable for the publisher. This is also valid for orders which are placed at branches, receiving offices or representatives. Insert orders are not binding for the publisher before the presentation of a sample for the insert and its approval. Inserts which give the reader the impression due to the format or design to be a component of the newspaper or the magazine or which contain external advertisements will not be accepted. The client will be immediately informed about the denial.

9. For the on time supply of the advertisement text and faultless print documents or the insert the client is responsible. For obviously improper or damaged print documents the publisher

demands immediate replacements. The publisher guarantees the usual print qualitiy for the reserved title within the scope of the possibilities given by the print documents.

10. The client has the right for abatement of the payment or a clean replacement advertisement in case of totally or partially illegible, incorrect or with an uncompleted print of the advertise-ment, however, only to the extend in which the reason of the advertisement was affected. In case the publisher lets exceed an adequate term which was allotted for him in this case or the replacement advertisement again is not correct the client has the right for abatement of the payment or for cancellation of the order. Claims for damages in positive violation of demands, defaults with the conclusion of the contract and in tort are excluded – also in case of order placed by telephone. Claims for damages in impossibility of performance and default are limited to the refund of the predictable damage and to the payment which has to be made for the corresponding advertisement or insert. This is not valid for the intent and the gross negligence of the publisher, his legal agent and his assistant. A liability of the publisher for damages due to the missing of warranted characteristics remains inviolate. In business dealings the publisher additionally is also not liable for the gross negligence of his assistant, in all other cases the liability against traders for gross negligence is limited according to the extend to the predictable damage up to the height of the corresponding advertisement fee. Complaints have to be made within four weeks after receipt of invoice and slip – besides with not obvious defects.

11. Proofs are only made on explicit inquiry. The client is responsible for the correctness of the returned proofs. The publisher considers all failures which he is informed about within the period given with the supply of the proof.

12. In case no special prescriptions concerning the size are given the usual actual print height referring to the kind of the advertisement is basis for the calculation.

13. In case the client does not pay in advance the invoice is sent immediately, however, if pos-sible fourteen days after publishing of the advertisement. The invoice has to be paid within the term which can be seen in the price list and which is running as from the receipt of the invoice besides no other payment terms or payment in advance are agreed upon in single cases. Possible discounts for early payments are granted according to the price list.

14. In case of late payment or deferral interest as well as the collection costs are charged. In case of late payment the publisher is able to postpone the further execution of the running order until payment is done and he is able to insist on advance payment for the residual advertisements. In case of existing founded doubts in the payment ability of the client the publisher has the right also during the term of an advertisement conclusion to make the appearance of further advertisements dependet on the advance payment of the amountand on the payment of the open invoice amounts regardless the originally agreed payment term.


15. The publisher supplies with the invoice on inquiry an advertisement voucher. Referring to the kind and extend of the advertisement order the advertisement cutouts, voucher pages or complete voucher numbers are supplied. In case a voucher is not available any longer it is replaced by a legally binding certificate of the publisher for the publishing and circulation of the advertisement.

16. The costs for the making of the print documents as well as for considerable changes inquired or caused by the client have to be borne by the client.

17. A claim for a reduction of the price with a conclusion for more advertisements can be de-rived from a reduction of the issue if in the total average of the insertion year beginning with the first advertisement the average issue mentioned in the price list or in another way or – if an issue is not mentioned at all – the average sold isssue (with specialist magazines if needed the average actually circulated issue) of the calendar year passed is fallen below. A reduction of the issue is only a fault which gives the right for a price reduction if it is 20 % with an issue of up to 50 000 copies. Additionally price reductions are excluded with conclusions in case the publisher has informed the client of the reduc-tion of the issue so early that the client has been able to cancel the contract before the appearance of the advertisement.

18. With cipher advertisements the publisher uses the accuracy of a respectable merchan-diser for the keeping and on time tranfer of the offers. Registered mails and express letters related to cipher advertisements will be transported only on the ordinary postal way. The in-boxes for cipher advertisements are stored for four weeks. Letters which are not picked up within this period will be destroyed. Valuable documents will be returned by the publisher without being obliged to. The publisher reserves the right to open the incoming offers for checking reasons in the interest and for the protection of the client for the elimination of the misuse of the cipher service. For the transfer of business adver-tisements and agency offers the publisher is not obliged to. The publisher can be given the right with individual contracts the open the incoming offers instead of and with the declared interest fo the client. Letter exceeding the allowed format DIN A 4 (weight 500 g) as well as goods, books and catalogue consignments and parcels are not accepted. The acceptance and the transfer, however, can be agreed upon as an exception in case the client takes over the arising fees/costs.

19. Place of fulfilment is the domicile of the publisher. With business dealings with traders, statutory legal persons or with special assets under public law the jurisdiction is the domicile of the publisher in case of claims. As fas as claims of the publisher are not asserted within a dunning procedure the jurisdiction with non-traders defines itself ac-cording to their domicile. In case the domicile or the usual habitation of the client, also

with non-traders, at the moment of the lodgment of the claim is unknown or the client has changed his domicile or usual habitation out of the scope of the law the domicile of the publisher is agreed upon as the jurisdiction.

Additional terms and conditions of the publisher:1. Cancellations of advertisement, bound insert and inser orders have to be until the closing

date. The publisher is able to charge the client with the set and productions costs having occurred.

2. The publisher can not be held liable for the loss of single inserts by sending it through the post.

3. In case faults in the print documents cannot be recognized immediately but show not before the print the client does not have any claims in case of insufficient print.

4. With 4c-advertisements a binding colour proof has to be supplied.5. Text part advertisements are advertisements which border on the text with at least one page.6. Placing confirmations – besides with fixed confirmed preferential places – are only valid

under reserve and could be changed due to technical reasons. In such cases the publis-her cannot be held liable.

7. All current and future receivables of the agency against their client concerning the inser-tion and the possible additional costs are transferred to the publisher. The agency has the right to collect the receivables transferred as long as it follows the conventionary payment duty against the publisher. The publisher basically has the right to disclose the act of transfer and to collect the receivables themselves.

8. Advertising agencies and advertising intermediaries are not allowed to pass on the inter-mediary fees granted by the publisher to their client in total or partially.

9. The publisher stores the data being relevant in the commerce with their business part-ners because of the processing in the automated procedures.

10. In case of changes of the advertisement prices the new conditions are valid immediately also with running orders besides another agreement has explicitly been made.

11. The client alone is responsible for the content and the legal legitimacy of the text and picture documents having been made available for the insertion. It is the duty of the client to indemnify the contract from claims of third parties which accrues them from the execution of the order against the publisher also if it shoud be cancelled. The publisher is not obliged to check orders and advertisements whether rights of third parties are affected besides the advertisement infringes obviously upon competition legal rules in a gross way. Should cancelled advertisements occur also the client does not have any claims against the publisher out of it.

Media-Informationen 2018 18

Short characteristic

bauMAGAZIN-ONLINE is the new digital platform of the bauMAGAZIN – since years one of the high-circulation and well-respected trade

magazine for the construction industry in Germany, as well present in Austria, Switzerland and Nortern Italy.

Innovative and highly professional – our demand for the new Online-portal bauMAGAZIN-ONLINE. Thus we fulfill proposals and requests of

the readers and clients of the bauMAGAZIN to receive widespread up-to-date information. In addition to the monthly print-edition bauMAGA-

ZIN-ONLINE offers supplemental as well as different forms of communication. Like this bauMAGAZIN-ONLINE strengthens and multiplies the

online-advertising with the already existing campaigns of the different companies.

The main topics of bauMAGAZIN-ONLINE regarding content are introduction and operating reports of new and innovative construction

machines, construction equipment and construction vehicles, detailed reporting about all important fairs and the

headings „focus on“ and „news“.

baumagazin-online.de

baumagazin-online.at

baumagazin-online.ch

web-adress

SBM Online GmbH

Hermann-von-Barth-Str. 2

87435 Kempten

Publisher

Online-advertising on www.baumagazin-online.de

19Media-Informationen 2018

Distribution / Data and facts

Competence

Detailed reporting, being up-to-date and rapidity

in presenting information – main characteristics of

bauMAGAZIN-ONLINE:

• Up-to-date news about construction machines,

construction equipment and construction

vehicles

• Operating reports and coverages about operators

• Extensive listing of producers

• Picture galleries, reports, interviews

from fairs and events

• Newsletter (more than 20.000 subscribers) –

edition monthly

• Facebook – direct contact with users and fans

Dateiformate Banner: jpg, gif, png

Target groups

• Civil engineering and road building

• Demolition and recycling

• Construction machinery industry

• Gardening and landscaping

• Building construction, work on scaffolding

• Special civil engineering, bridge construction, tunnel construction, hydraulic engineering, sewer construction

• Ready-mix concrete, concrete block manufacturer and pre-cast segment

manufacturer

Delivery date

Please send your files the latest five days before the

start of the campaign to [email protected]

Delivery address

Andreas Kanat

[email protected]

Our range

Portal Visits: 7.567

Newsletter: 21.504

Social Media (Facebook): 4.395

Total: 33.4661.10.2017

Monthly average value January-July 2017,

source: Google-analytics

Access

7.567 Visits

14.987 Page Impressions


All prices in € (Euro) plus valid VAT.

Advertising on www.baumagazin-online.de

Content Ad

• Size: 300 x 200 px

• Positioning: Ad in mobile Version

• Price/year: each 990,00 €

Advertorial paid editorial article

• Positioning: Top-News (for customers without partner-package)

• Price/week: each 700,00 €

Skyscraper

• Size: 160 x 600 px

• Positioning: right sidebar

• Price/month: 990,00 €

Half-Skyscraper

• Size: 160 x 300 px

• Positioning: right sidebar


Video-Box Positioning: corporate video, produkt video (within up-to-date messages)


Superbanner

• Size: 964x200 px

• Positioning: above topics, underneath up-to-date messages

• Price/month: 1.300,00 €

Rectangle within up-to-date messages, focus, names/news, fairs/seminars/dates

• Size: 288 x 350 px

• Price/month: each 690,00 €

Homepage

Mobile Version

21Media-Informationen 2018

Skyscraper

• Size: 160 x 600 px

• Positioning: right sidebar,

after click of

messages/news


Skyscraper

• Size: 160 x 600 px

• Positioning: right sidebar, roating

on one of sevene topics


Half-Skyscraper

• Size: 160 x 300 px

• Positioning: right sidebar,

after click of

messages/news

• Price/month: 490,00 €Half-Skyscraper

• Size: 160 x 300 px

• Positioning: right sidebar, roating

on one of sevene topics


Wide-Content Ad

• Size: 600 x 200 px

• Positioning: after click of each messages/news within the text,

rotates with four companies


Advertising on www.baumagazin-online.de

Newsline Topics

All prices in € (Euro) plus valid VAT.


HomepageSize in pixel

Positioning Price/monthMonthly online booking option

Booking per piece

Superbanner 964x200 above topics, underneath up-to-date messages 1.300,00 € 3 pieces 1x

Skyscraper 160x600 right sidebar 990,00 € 5 pieces 1x

Half-Skyscraper 160x300 right sidebar 650,00 € 6 pieces 1x

Video-Box within up-to-date messagescorporate video, produkt video (within up-to-date messages)

990,00 € 1 piece 1x

Rectangle in up-to-date messages 288x350 690,00 € 2 pieces 2x

Rectangle im »focus« 288x350 690,00 € 1 piece 2x

Rectangle in names/news 288x350 690,00 € 1 piece 2x

Rectangle in fairs/seminars/dates 288x350 690,00 € 1 piece 2x

Advertorial = paid editorial article Top-News (for customers without partner-package) 700,00 € 7x / 7 days

Content Ad 300x200 Ad in mobile Version 990,00 € / year 3 pieces 3x

NewslineSize in pixel


Booking per piece

Wide Content Ad 600x200after click of each messages/news within the text,

rotates with four companies1.290,00 € 1 pieces 5x

Skyscraper 160x600 right sidebar, after click of messages/news 790,00 € 3 pieces 1x

Half-Skyscraper 160x300 right sidebar, after click of messages/news 490,00 € 4 pieces 1x

TopicsSize in pixel


Booking per piece

Skyscraper 160x600 right sidebar, roating on one of sevene topics 590,00 € 2x 1x

Half-Skyscraper 160x300 right sidebar, roating on one of sevene topics 390,00 € 2x 1x

The general terms of the portal bauMAGAZIN-ONLINE you can ind at www.baumagazin-online.de/agb

23Media-Information 2018Contact

Markus Holl

Managing Director

✆ +49 (0) 831 / 522 04-40

✉ [email protected]

Michael Wulf

Chief editor

✆ +49 (0) 831 / 522 04-0


Matthias Amann

Customer consultant

✆ +49 (0) 831 / 522 04-20


Norman Zenzinger

Advertising Director

✆ +49 (0) 831 / 522 04-33


Joachim Plath

Managing Director

✆ +49 (0) 831 / 522 04-41


Thomas Schürger

Editor

✆ +49 (0) 831 / 522 04-0


Susanne Traub

Bookkeeping / Sales Assistant

✆ +49 (0) 831 / 522 04-30


Bookkeeping / Sales Assistance

Claudia Maguire

Sales Assistant

✆ +49 (0) 831 / 522 04-29


Tobias Haslach

Publishing Director

✆ +49 (0) 831 / 522 04-39


Markus Hieber

Customer consultant

✆ +49 (0) 831 / 522 04-34


Tobias Nickert

Customer consultant

✆ +49 (0) 831 / 522 04-17


Dominik Peller

Customer consultant

✆ +49 (0) 831 / 522 04-44


Andreas Becherer

Customer consultant

✆ +49 (0) 831 / 522 04-47


SBM Verlag GmbHHermann-von-Barth-Straße 2

87435 Kempten

Tel. +49 (0) 831 / 522 04-0

Fax +49 (0) 831 /522 04-50

E-Mail [email protected]

Web www.sbm-verlag.de

Fachverlag für die Bauindustrie

The specialist magazine forconstruction site equipment

02 February 03 March 04 April 05 May 06 June 07 July 08 August 09 September 10 October 11 November 12/01 December / January

Deadline Closing date Used machinery market Publishing date

Deutsche Asphalttage Fachtagung Abbruch

Mawev Intermat IFAT Intermat Review GaLaBau IAA-NFZ

Arbeitsschutz Aktuell SOLIDS / Recycling-Technik GaLaBau Review IAA-NFZ Review

17.01. 24.01. 31.01. 10.02.

28.02. – 02.03. 02.03. – 03.03.

14.03. – 17.03. 23.04. – 28.04. 14.05. – 18.05. 12.09. – 15.09. 20.09. – 27.09.


14.02. 21.02. 28.02. 10.03.


13.03. 20.03. 28.03. 07.04.


11.04. 18.04. 25.04. 05.05.


07.05. 14.05. 23.05. 02.06.


20.06. 27.06. 04.07. 14.07.


18.07. 25.07. 01.08. 11.08.


14.08. 22.08. 29.08. 08.09.


26.09. 02.10. 10.10. 20.10.


23.10. 30.10. 07.11. 17.11.


28.11. 05.12. 12.12. 22.12.

Editorial topics2018

OEM

Date Date Date Date Date Date Date Date Date Date Date

Trade fair issue Trade fair issue Double issueTrade fair issue Trade fair issue Trade fair issue Trade fair issue

Special TopicSpecial TopicSpecial TopicSpecial TopicSpecial TopicPlatform trucks / super-structures and mountings

Machine and excarater controlShuttering technology Wearing partsTie-downWeight technique Rent/LeasingSpecial Topic Special Topic

▶ Earth-moving • Hydraulic excavator • Wheel loader • Dumper • Caterpillar • Wearing parts • Machine control • Equipment and accessories

▶ GaLa construction / pavement construction and road works • Compact engines and compact vehicles • Accessory equipment • Recycling plants and compost works • Small devices and tools • Lawn, garden and property care • Road rehabilitation • Paving laying technique • Slicing and separation technique • Installation material • Drainage engineering

▶ Communal technique • Equipment racks and vehicles • Machines and accessories • Cleaning technology • Winter service • Equipment

▶ Scaffoldings / concrete construction • Scaffolding technology • Concrete pumps • Mixing plants • Concrete rehabilitation • Equipment and accessories

▶ Building site equipment • Lighting technology / Signalling equipment • Generators / Compressors • Shutoff devices • Anti-theft protection

▶ Safety at work • Work wear and protective clothing • Work protection

▶ Extraction / processing / crushing / screening • Crusher plants / screening plants • Hydraulic excavator / wheel loader / dump truck • Cable and floating dredgers • Conveyor belts / cover hoods • Weighing technique • Drilling rigs and blasting practices • Equipment and accessories

▶ Demolition technique / deconstruction / recycling • Demolition machines • Demolition robots • Hydraulic hammers • Demolition milling machine • Scissors / tongs / pulveriser • Recycling – and separation technique • Equipment and accessories

▶ Maintenance / care / repair

• Machine and vehicle maintenance • Mobile garages • Lubricants and oils • Filter technique • Wearing parts

▶ Concrete processing and rehabilitaion • Drilling technique • Sawing technique • Cutting technique • High pressue-, water jet technology • Grinding technique • Equipment and accessories

▶ Lifting/hoisting/crane techniques • Automobile-, truck-mounted-, loading cranes • Tower cranes • Ropes, winches, sling gear • Scissors / working platforms • Forklifts / telescopes • Material / passenger lifts • Absturzsicherungen • Steuerungssysteme

▶ Traffic route engineering/ -rehabilitation • Road finisher • Milling and separation technology • Special machines and devices • Equipment and accessories • Soil processing • Compression technology • Asphalt mixing plants • Road sweepers • Filling material / geotextile • Noise protection / development

▶ Special civil engineering / tunnel construction • Special machines / vehicles • Piling devices and pullers • Trench-free building • Propulsion technology • Drilling units • Equipment and accessories

▶ Containers • Site-, living-, office containers • Modular systems • Rapid assembly halls • Commercial and industrial building

▶ Business management • Leasing / Financing • Insurance • Construction software • Further education

▶ Hand-guided construction equipment • Small units • Tools • Accessories



▶ Sewer pipeline construction / sewer rehabilitation • Shaft and sewer pipes • Tube lining • Shear wall systems • Special machines • Suction dredgers • Compression technology • Sewer construction laser / Pipe camera • Construction pumps

▶ Safety at work • Work wear and protective clothing • Work protection

▶ Maintenance / care / repair • Machine and vehicle maintenance • Mobile garages • Fuel, lubricants and oils • Filter technique • Wearing parts

▶ Communal and utility vehicles • Transporters / Pick-ups • Flat bed trailers / trailers • Tie-down • Equipment and accessories



▶ Communal and utility vehicles • Transporters / Pick-ups • Flat-bed trailers / trailers • Tie-down • Trucks and superstructures • Dumper / unwinder • Vehicle equipment • Garages • Fleet management / Navigation • Equipment and accessories


Safety at workSpecial Topic

▶ Communal and utility vehicles • Transporters / Pick-ups • Flat-bed trailers / trailers • Tie-down • Trucks and superstructures • Dumper / unwinder • Vehicle equipment • Garages • Fleet management / Navigation • Equipment and accessories

▶ Communal and utility vehicles • Trucks and superstructures • Dumper / unwinder • Vehicle equipment • Garages • Fleet management / Navigation • Equipment and accessories



Concrete processing and rehabilitation

Special Topic

▶ Communal and utility vehicles • Transporters / Pick-ups • Flat bed trailers / trailers • Tie-down • Equipment and accessories • Equipment and accessories



▶ Shuttering systems / scaffoldings / concrete construction • Shuttering and scaffolding technology • Concrete pumps • Mixing plants • Concrete rehabilitation • Equipment and accessories

▶ Containers • Site-, living-, office containers • Modular systems • Rapid assembly halls • Equipment and accessories



▶ Lifting / hoisting / crane techniques • Automobile-, truck-mounted-, loading cranes • Tower cranes • Ropes, winches, sling gear • Scissors / working platforms • Forklifts / telescopes • Material / passenger lifts



▶ Maintenance / care / repair • Machine and vehicle maintenance • Mobile garages • Lubricants and oils • Filter technique • Wearing parts






▶ Hand-guided construction equipment • Small units • Tools • Accessories







▶ Shuttering systems / scaffoldings / concrete construction • Shuttering and scaffolding technology • Concrete pumps • Mixing plants • Concrete rehabilitation • Equipment and accessories

▶ Containers • Site-, living-, office containers • Modular systems • Rapid assembly halls • Commercial and industrial building

▶ Lifting / hoisting / crane techniques • Automobile-, truck-mounted-, loading cranes • Tower cranes • Ropes, winches, sling gear • Scissors / working platforms • Forklifts / telescopes • Material / passenger lifts

▶ Concrete processing and rehabilitaion • Drilling technique • Sawing technique • Cutting technique High pressue-, water jet technology • Grinding technique • Equipment and accessories









▶ Maintenance / care / repair • Machine and vehicle maintenance • Mobile garages • Lubricants and oils • Filter technique • Wearing parts


Special supplement Special supplementDIE branchen SPEZIALISTEN DER branchen TREFF

OEMOEM

23.10. – 25.10. 07.11. – 08.11.

OEM

Documents

The specialist magazine for construction site equipment€¦ · The specialist magazine for construction site equipment MEDIAPACK 2018 . Media-Information 2018 2 01 Miet-Hotline: