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AMI REPORT

Berries 2019

AMI Market Report Berries 2019

© Agrarmarkt Informations-Gesellschaft mbH (AMI), Bonn 2

AMI REPORT Berries 2019

Publisher

AMI Agrarmarkt Informations-Gesellschaft mbH

Dreizehnmorgenweg 10 | 53175 Bonn

Telefon: 0228/33805-0 | Telefax: 0228/33805-591

E-Mail: info@AMI-informiert.de | Internet: www.AMI-informiert.de

Authors

Dr. Hans-Christoph Behr

Eva Würtenberger

Sven Bergau

© AMI GmbH June 2019.

Market information has been produced with the utmost care. No liability is accepted. Copies and analysis only after prior consent is given.

AMI Market Report Berries 2019

© Agrarmarkt Informations-Gesellschaft mbH (AMI), Bonn 3

Content Introduction ............................................................................................................................... 5

1. Germany ............................................................................................................................... 6

Berry Production in Germany ................................................................................................ 6

Foreign trade ....................................................................................................................... 17

Berry Consumption in Germany .......................................................................................... 22

2. Netherlands ........................................................................................................................ 37

Production and foreign trade ............................................................................................... 37

Consumption ....................................................................................................................... 43

3. Belgium .............................................................................................................................. 45

Production and Foreign Trade ............................................................................................ 45

Consumption ....................................................................................................................... 48

4. France ................................................................................................................................ 50

Production and foreign Trade.............................................................................................. 50

Consumption ....................................................................................................................... 55

5. United Kingdom .................................................................................................................. 57

6. Poland ................................................................................................................................ 64

Production ........................................................................................................................... 64

Foreign Trade ..................................................................................................................... 66

Consumption ....................................................................................................................... 70

7. Italy ..................................................................................................................................... 71

8. Spain .................................................................................................................................. 78

Consumption ....................................................................................................................... 83

9. Portugal .............................................................................................................................. 85

10. EU .................................................................................................................................... 88

11. Serbia ............................................................................................................................... 92

12. Ukraine ............................................................................................................................. 98

13. Turkey ............................................................................................................................ 101

AMI Market Report Berries 2019

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14. Morocco .......................................................................................................................... 103

Export ................................................................................................................................ 104

15. Mexico ............................................................................................................................ 106

16. USA ................................................................................................................................ 108

Strawberries ...................................................................................................................... 108

Bush berries ...................................................................................................................... 112

17. Canada ........................................................................................................................... 121

18. Argentina, Uruguay ........................................................................................................ 125

19. Chile ............................................................................................................................... 127

20. Peru ................................................................................................................................ 131

21. South Africa .................................................................................................................... 132

23. Australia ......................................................................................................................... 134

24. New Zealand .................................................................................................................. 136

25. Emerging Markets .......................................................................................................... 138

Annex ................................................................................................................................... 140

Index of Figures .................................................................................................................... 147

Index of Tables ..................................................................................................................... 155

AMI Market Report Berries 2019

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Index of Figures

Germany

Figure 1: Area and production of Strawberries ......................................................................... 6

Figure 2: Production and area of Strawberries ......................................................................... 7

Figure 3: Farms growing Strawberries ..................................................................................... 8

Figure 4: Regional distribution .................................................................................................. 8

Figure 5: Strawberry sales of producer organizations .............................................................. 9

Figure 6: Seasonal Strawberry sales and prices ...................................................................... 9

Figure 7: Supply season of producer organizations ............................................................... 10

Figure 8: Production of other Berries in Germany .................................................................. 10

Figure 9: Farms growing Bush Berries ................................................................................... 11

Figure 10: Open field cultivation of other Berries ................................................................... 12

Figure 11: Blueberry cultivation in Germany .......................................................................... 13

Figure 12: Supply season of Blueberries ............................................................................... 13

Figure 13: Supply season of Red currants ............................................................................. 14

Figure 14: Raspberry production and cultivation .................................................................... 14

Figure 15: Raspberry sales and prices ................................................................................... 15

Figure 16: Supply season of Raspberries .............................................................................. 15

Figure 17: Supply season of blackberries .............................................................................. 16

Figure 18: Germany – imports of fresh Strawberries ............................................................. 17

Figure 19: Germany – exports of fresh Strawberries ............................................................. 17

Figure 20: Germany – imports of other fresh berries ............................................................. 18

Figure 21: German Blueberry imports by origin ..................................................................... 19

Figure 22: German Raspberry imports by origin .................................................................... 20

Figure 23: Germany – imports of fresh Currants .................................................................... 21

Figure 24: German imports of frozen Berries ......................................................................... 21

Figure 25: Turnover growth caused by Bush Berries ............................................................. 22

Figure 26: Natural yoghurt is gaining ..................................................................................... 23

Figure 27: Market shares of fruit segments (quantity) ............................................................ 23

Figure 28: Market shares of fruit segments (value) ................................................................ 24

Figure 29: Germany – Berry expenditure by age of HH ......................................................... 24

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Figure 30: Germany – Berry expenditure by size of HH ......................................................... 25

Figure 31: Seasonal consumer expenditre ............................................................................. 25

Figure 32: Strawberries – HH consumption and prices .......................................................... 26

Figure 33: Seasonal consumer expenditures ......................................................................... 26

Figure 34: Strawberry penetrations in Germany .................................................................... 27

Figure 35: Strawberries: source of purchase (quantity) ......................................................... 27

Figure 36: Strawberries: source of purchase (value) ............................................................. 28

Figure 37: Source of purchase of German Strawberries ........................................................ 28

Figure 38: Source of purchase – imported strawberries ........................................................ 29

Figure 39: Strawberries: different preferences ....................................................................... 29

Figure 40: Household consumption of Blueberries ................................................................ 30

Figure 41: Where do Germans buy Blueberries? ................................................................... 30

Figure 42: Retail sales by packaging size .............................................................................. 31

Figure 43: Blueberries bought by Package size ..................................................................... 31

Figure 44: Seasonal consumer expenditure ........................................................................... 32

Figure 45: Blueberry penetrations in Germany ...................................................................... 32

Figure 46: Household consumption of Raspberries ............................................................... 33

Figure 47: Quantities bought of Raspberries .......................................................................... 33

Figure 48: Seasonal consumer expenditures ......................................................................... 34

Figure 49: Raspberries penetrations in Germany .................................................................. 35

Figure 50: Houshold consumption of Blackberries ................................................................. 35

Figure 51: Household consumption of Currants ..................................................................... 36

Figure 52: Frozen Berries consumption in Germany .............................................................. 36

Netherlands

Figure 53: Dutch Strawberry area .......................................................................................... 37

Figure 54: Dutch Strawberry production ................................................................................. 38

Figure 55: Dutch Berry area ................................................................................................... 38

Figure 56: Strawberries, 27-40mm Elsanta prices ................................................................. 39

Figure 57: Netherlands - Exports of fresh Strawberries ......................................................... 39

Figure 58: Netherlands - Exports of fresh Raspberries .......................................................... 40

Figure 59: Netherlands - Exports of fresh Blueberries ........................................................... 40

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Figure 60: Netherlands - Exports of fresh Blackberries .......................................................... 41

Figure 61: Netherlands - Imports of fresh Blueberries ........................................................... 41

Figure 62: Netherlands - Imports of fresh Raspberries .......................................................... 42

Figure 63: Netherlands - Imports of fresh Blackberries .......................................................... 42

Figure 64: HH consumption & prices of Strawberries ............................................................ 43

Figure 65: HH consumption & prices of Raspberries ............................................................. 43

Figure 66: HH consumption & prices of Blueberries .............................................................. 44

Figure 67: Average prices: Blueberries & Strawberries ......................................................... 44

Belgium

Figure 68: Strawberry area and production ............................................................................ 45

Figure 69: Belgian Strawberry supply season ........................................................................ 46

Figure 70: Two supply seasons in comparison ...................................................................... 46

Figure 71: Strawberry sales and Ø- Prices ....................................................................... 47

Figure 72: B - Imports and Exports of Strawberries ............................................................... 47

Figure 73: B - Average daily prices of Raspberries ................................................................ 48

Figure 74: Consumer expenditures of fresh Berries ............................................................... 49

France

Figure 75: Area and production of Strawberries ..................................................................... 50

Figure 76: French area of other Berries ................................................................................. 51

Figure 77: French production of other Berries ........................................................................ 51

Figure 78: French exports of fresh Strawberries ................................................................... 52

Figure 79:French imports of fresh Strawberries ..................................................................... 52

Figure 80: French imports of fresh Raspberries ..................................................................... 53

Figure 81: French imports of fresh Blackberries .................................................................... 53

Figure 82: French imports of fresh Blueberries ...................................................................... 54

Figure 83: French imports of fresh Red Currants ................................................................... 54

Figure 84: French exports of some fresh Berries ................................................................... 55

Figure 85: French exports of fresh Blueberries ..................................................................... 55

Figure 86: Quantities and prices for Strawberries .................................................................. 56

Figure 87: Quantities and prices ............................................................................................ 56

AMI Market Report Berries 2019

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UK

Figure 88: Strawberry area & production UK ........................................................................ 57

Figure 89: UK- Bush Berry area ............................................................................................. 58

Figure 90: UK- Berry production ............................................................................................. 58

Figure 91: UK-Berry imports ................................................................................................... 59

Figure 92: UK- Raspberry imports by country of origin .......................................................... 59

Figure 93: UK-Blueberry imports by country of origin ............................................................ 60

Figure 94: UK- Berry imports (value) ...................................................................................... 60

Figure 95: UK-Berry exports ................................................................................................... 61

Figure 96: UK- Berry exports (value) ...................................................................................... 61

Figure 97: Total Berry Household demand ............................................................................ 62

Figure 98: Household demand in the UK ............................................................................... 62

Figure 99: Consumer expenditure for Berries ........................................................................ 63

Poland

Figure 100:Strawberry area & production in Poland .............................................................. 64

Figure 101: Berry area in Poland ........................................................................................... 64

Figure 102: Berry production in Poland .................................................................................. 65

Figure 103: Polish fresh Berry exports ................................................................................... 66

Figure 104: Polish Blueberry exports .................................................................................... 66

Figure 105: Polish exports of fresh Strawberries ................................................................... 67

Figure 106: Polish frozen Bush berry exports ........................................................................ 67

Figure 107: Polish frozen Berry exports ................................................................................. 68

Figure 108: Polish exports of frozen Strawberries ................................................................. 68

Figure 109: Polish frozen fruit exports .................................................................................... 69

Figure 110: Polish frozen Berry imports ................................................................................. 69

Figure 111: Polish Berry imports ........................................................................................... 70

Italy

Figure 112: Italian area & production of Strawberries ............................................................ 71

Figure 113: Strawberry production by growing system .......................................................... 71

Figure 114: Italian area of other Berries ............................................................................. 72

Figure 115: Area & production of fresh Bush Berries ............................................................. 72

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Figure 116: Italian imports of fresh Berries (all) ..................................................................... 73

Figure 117: Italian imports of fresh Berries ............................................................................ 74

Figure 118: Italian imports of fresh Strawberries .................................................................... 74

Figure 119: Italian exports of fresh Strawberries .................................................................... 75

Figure 120: Italian exports of fresh Berries ............................................................................ 75

Figure 121: Household demand for fresh Strawberries .......................................................... 76

Figure 122: Quantities of Strawberries in Italy .................................................................... 76

Figure 123: Household demand for other fresh Berries ......................................................... 77

Spain

Figure 124: Production and area of Strawberries ................................................................... 78

Figure 125: Spanish Strawberry exports ................................................................................ 79

Figure 126: Spanish Strawberry imports ................................................................................ 79

Figure 127: Spanish Berry area ............................................................................................. 80

Figure 128: Spanish Berry exports ......................................................................................... 81

Figure 129: Spanish Blueberry exports .................................................................................. 81

Figure 130: Spanish Raspberry exports ................................................................................. 82

Figure 131: Spanish Blackberry exports ................................................................................ 82

Figure 132: Spanish Berry imports ......................................................................................... 83

Figure 133: Strawberry purchases and consumer prices ....................................................... 83

Figure 134: Consumer expenditure on Strawberries .............................................................. 84

Portugal

Figure 135: Production and area of Berries ........................................................................... 85

Figure 136: Berry area by type of Berry ................................................................................. 85

Figure 137: Portuguese Raspberry exports ........................................................................... 86

Figure 138: Portuguese Blueberry exports ............................................................................. 87

EU

Figure 139: Total fresh Berry market volume at consumer prices .......................................... 88

Figure 140: Share of Strawberries ......................................................................................... 89

Figure 141: Annual penetration of Blueberries ....................................................................... 89

Figure 142: Fresh Strawberry purchase per household ......................................................... 90

Figure 143: Average consumer price of Strawberries ............................................................ 90

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Figure 144: Fresh Raspberry purchase per household .......................................................... 91

Figure 145: Fresh Blueberry purchase per household ........................................................... 91

Serbia

Figure 146: Raspberry area in Serbia .................................................................................... 92

Figure 147: Blackberry area in Serbia .................................................................................... 92

Figure 148: Raspberry production in Serbia ........................................................................... 93

Figure 149: Blackberry production in Serbia .......................................................................... 93

Figure 150: Serbia Raspberry exports ................................................................................... 94

Figure 151: Serbian Blackberry exports ................................................................................. 94

Figure 152: Serbian fresh Berry exports ................................................................................ 95

Figure 153: Serbian frozen Raspberry exports ...................................................................... 95

Figure 154: Frozen Raspberry imports of the EU-28 ............................................................. 96

Figure 155: Serbian Blackberry and Mulberry exports ........................................................... 96

Figure 156: Serbian frozen Berry exports .............................................................................. 97

Ukraine

Figure 157: Ukraine area of Berries ....................................................................................... 98

Figure 158: Ukraine production of Berries .............................................................................. 98

Figure 159: Export of frozen Strawberries .............................................................................. 99

Figure 160: Imports of frozen Strawberries .......................................................................... 100

Turkey

Figure 161: Production and area of Strawberries ................................................................. 101

Figure 162: Turkish Berry production ................................................................................... 101

Figure 163: Turkish Berry area ............................................................................................. 102

Morocco

Figure 164: Strawberry production & area Morocco ............................................................. 103

Figure 165: Blueberry production in Morocco ...................................................................... 104

Figure 166: Strawberry exports from Morocco to EU-28 ...................................................... 105

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Mexico

Figure 167: Mexican area of Berries .................................................................................... 106

Figure 168: Production of some Berries in Mexico ............................................................... 106

Figure 169: Strawberry area & production in Mexico ........................................................... 107

USA

Figure 170: Strawberry production & area ........................................................................... 108

Figure 171: US - imports of fresh Strawberries .................................................................... 109

Figure 172: US - exports of fresh Strawberries .................................................................... 110

Figure 173: US – Strawberries: Fresh market supply ......................................................... 111

Figure 174: US - consumption of fresh Strawberries ........................................................... 111

Figure 175: US - consumption of frozen Strawberries ........................................................ 112

Figure 176: Bush berry area ................................................................................................. 112

Figure 177: Bush Berry production ...................................................................................... 113

Figure 178: US - Blueberries market supply ....................................................................... 113

Figure 179: US - cultivated Blueberry imports ...................................................................... 114

Figure 180: US - cultivated Blueberry exports ...................................................................... 115

Figure 181: US - consumption of fresh Blueberries ............................................................ 116

Figure 182: Consumption of frozen Berries .......................................................................... 116

Figure 183: US - Raspberries market supply ....................................................................... 117

Figure 184: US - frozen Raspberry imports .......................................................................... 117

Figure 185: US - consumption of fresh Raspberries ........................................................... 118

Figure 186: US - imports of Raspberries & Loganberries .................................................... 118

Figure 187: US - exports of Raspberries & Blackberries ...................................................... 119

Figure 188: US - Blackberry imports .................................................................................... 119

Figure 189: US - imports of Currants ................................................................................... 120

Canada

Figure 190: Area and production of Berries ......................................................................... 121

Figure 191: Canadian Berry area ......................................................................................... 121

Figure 192: Consumption of fresh Berries in Canada .......................................................... 122

Figure 193: Production & consumption of Strawberries ...................................................... 122

Figure 194: Production & consumption of Blueberries ........................................................ 123

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Figure 195: Canadian Berry imports ................................................................................... 123

Figure 196: Canadian Berry exports ................................................................................... 124

Argentina, Uruguay

Figure 197: Blueberry exports of Argentina .......................................................................... 125

Figure 198: Blueberry exports of Uruguay ........................................................................... 126

Chile

Figure 199: Chilean area of Berries .................................................................................... 127

Figure 200: Raspberry production in Chile ........................................................................... 128

Figure 201: Exports of frozen Raspberries from Chile ......................................................... 128

Figure 202: Fresh Blueberry exports of Chile ....................................................................... 129

Figure 203: Chilean exports of frozen Berries ..................................................................... 129

Peru

Figure 204: Peruvian Blueberry exports .............................................................................. 131

South Africa

Figure 205: Berry area by spezies of Berry .......................................................................... 132

Figure 206: South African Blueberry exports ...................................................................... 133

Australian

Figure 207: Australian Berry production ............................................................................... 134

Figure 208: Australian Blueberry exports ............................................................................. 135

New Zealand

Figure 209: New Zealand Berry area by species of Berry .................................................... 136

Figure 210: New Zealand Berry production ......................................................................... 137

Figure 211: New Zealand Blueberry exports ........................................................................ 137

Emerging Markets

Figure 212: Chinese Blueberry imports ................................................................................ 138

Figure 213: Chinese exports of frozen Strawberries ............................................................ 139

Figure 214: Brazilian Blueberry imports ............................................................................... 139

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Index of Tables Table 1: Other Berries than Strawberries in Germany, area planted ..................................... 11

Table 2: The area of other Berries than Strawberries in the Netherlands .............................. 37

Table 3: Overview over the US Berry* Sector ...................................................................... 108

Table 4: Chilean Blueberries exports in T ............................................................................ 130