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Th. Naumann DESY EPPCN Meeting CERN 22.09.2008
LHC Communicationin Germany
Th. NaumannDESY
Th. Naumann DESY EPPCN Meeting CERN 22.09.2008
German LHC Communication 2008
German LHC communication gained shapeLHC Communikator: Katrin Voßsince 1.4. at DESY-PRGerman Executive LHC Outreach Group GELOG
14.06.: LHC Express Berlin 08.07.: Einstein Forum Potsdam 08.09.: Launch Website 10.09.: Media Event LHC Startup 23.09.: Planetaria: Day of Weltmaschine 14.10.: Berlin: Exhibition Weltmaschine
production of posters, flyers, … LHC Press reviews press releases brochures: BMBF and GEO get CERN material media trainings
Th. Naumann DESY EPPCN Meeting CERN 22.09.2008
LHC ExpressLong Night of Sciences Berlin 14.6.08
Press conference metro station Friedrichstr.
Metro 37 km
LHC 27 km
Th. Naumann DESY EPPCN Meeting CERN 22.09.2008
Th. Naumann DESY EPPCN Meeting CERN 22.09.2008
Th. Naumann DESY EPPCN Meeting CERN 22.09.2008
Th. Naumann DESY EPPCN Meeting CERN 22.09.2008
LHC Express >4000 visitors
large echo in the media: press, radio, …
Th. Naumann DESY EPPCN Meeting CERN 22.09.2008
8. Juli 2008
Einstein Forum Potsdam
• dialogue physics - philosophy
• 2 interviews Deutschlandfunk• video recording
Th. Naumann DESY EPPCN Meeting CERN 22.09.2008
Websitewww.weltmaschine.de
Design: Scholz & Friends Editors: K.Voß,
B.Warmbein Advisors: GELOG+
Th. Naumann DESY EPPCN Meeting CERN 22.09.2008
10. September 2009
LHC Startup Media Event
In Germany: local press conferences in D Live transmission of
LHC Startup at CERN video press conference
BMBF: State SecretaryDESY: R. Heuer,CERN, GSI, MPI M (5 sites)
local interviews for local press
at CERN: Globe:
ARD, ZDF, WDR, BR Die Zeit, Spiegel Online,
Süddeutsche Zeitung, … Physik Journal Heise Online
webcast from CCC
Greatest media event in history of sciencecreated
Large expectations to be fulfilled !
Th. Naumann DESY EPPCN Meeting CERN 22.09.2008
October 2008
BrochureWeltmaschin
e
• BMBF publication Editors: K.Voß, B.Warmbein Advisors: GELOG+, BMBF Layout: Scholz&Friends
Th. Naumann DESY EPPCN Meeting CERN 22.09.2008
17. 10. 2008
GEO SupplementWeltmaschine
16 pages GEO supplement11/08 (17.10.)
circulation: 530.000,3,2 million readers
cost: 30.000 Euro
Design+Layout: S&F Editors: K.Voß, B.Warmbein Advisors: GELOG+
Th. Naumann DESY EPPCN Meeting CERN 22.09.2008
under supervisionand with
dedicationof Federal MinisterA.Schavan
Th. Naumann DESY EPPCN Meeting CERN 22.09.2008
23. September 2008
Day of Weltmaschine
LHC talks at 6 German planetaria
BerlinProf. Dr. Heiko LackerInstitut für Physik der Humboldt Universität zu Berlin
FreiburgProf. Dr. Gregor HertenPhysikalisches Institut Universität Freiburg
MannheimProf. Dr. Günter QuastUniversität Karlsruhe
BochumProf. Dr. MättigBergische Universität Wuppertal
MünchenProf. Dr. Siegfried BethkeMax-Planck-Institut für Physik, München
HamburgProf. Dr. Albrecht WagnerDESY Generaldirektor
Th. Naumann DESY EPPCN Meeting CERN 22.09.2008
The Exhibition
Th. Naumann DESY EPPCN Meeting CERN 22.09.2008
Th. Naumann DESY EPPCN Meeting CERN 22.09.2008
LHC Exhibition ‚Weltmaschine‘
Huge photos by P.Ginter
Th. Naumann DESY EPPCN Meeting CERN 22.09.2008
Th. Naumann DESY EPPCN Meeting CERN 22.09.2008
Th. Naumann DESY EPPCN Meeting CERN 22.09.2008
Th. Naumann DESY EPPCN Meeting CERN 22.09.2008
Th. Naumann DESY EPPCN Meeting CERN 22.09.2008
Th. Naumann DESY EPPCN Meeting CERN 22.09.2008
Th. Naumann DESY EPPCN Meeting CERN 22.09.2008
Th. Naumann DESY EPPCN Meeting CERN 22.09.2008
Th. Naumann DESY EPPCN Meeting CERN 22.09.2008
LHC exhibition ‚Weltmaschine‘
Display of Contents
Bubble with graphics Bubble with picture
Th. Naumann DESY EPPCN Meeting CERN 22.09.2008
LHC exhibition ‚Weltmaschine‘
Exhibits
Th. Naumann DESY EPPCN Meeting CERN 22.09.2008
14. Oktober 2008
Opening ofLHC Exhibition
11:00 hPress brunch withA. Schavan + R.-D. HeuerInterviews + exhibition tour
17:30 hOfficial opening byFederal Minister A. Schavan,CERN DG’s R. Aymar, R.-D. Heuer
you are all invited -together with Members ofParliament, Ministers, Ambassadors,Presidents of science organizations,German + CERN LHC physicists, …
Th. Naumann DESY EPPCN Meeting CERN 22.09.2008
LHC exhibition ‚Weltmaschine‘
Accompanying programme
22. October 2008Topical Evening:The Quest for the Origin of the Universe
Prof. Dr. M. von Brück, Professor for Religion, Munich
Dr. R. Landua, CERN, Genf
Dr. H.-J. Simm, edition unseld, Frankfurt a. M.
14. to 16. November 2008Particle physics show
Prof. Dr. Herbi Dreiner, Uni Bonn
28. October 2008Berlin meets CERN
Physicists + industry present the LHC projekt
Prof. Dr. G. Quast, KIT:LHC – The Big Questions
Dr. R. Schmidt, CERN:LHC – The Machine
P. Lublow, Babcock-Noell GmbH:Magnets for the LHC
Dr. S. Zimmermann, Uni Freiburg: LHC – The Experiments
O. Ehrmann, Fraunhofer Institute for Reliability + Microintegration Berlin:The ATLAS Pixel Story
Moderation: F. Grotelüschen, Science journalist, Hamburg
Th. Naumann DESY EPPCN Meeting CERN 22.09.2008
LHC Communication2009
keep thetension
andpromises
Th. Naumann DESY EPPCN Meeting CERN 22.09.2008
DESY Zeuthen would be happy towelcome you next time at
Berlin !
Berlin + its airports are at ½ -1 h from here.
Berlin
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