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8/12/2019 Ch. 1, 2 Training
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McGraw-Hill/Irwin 2005 The McGraw-Hill Companies, Inc. All rights reserved. 1 - 1
Training Design Process
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McGraw-Hill/Irwin 2005 The McGraw-Hill Companies, Inc. All rights reserved. 1 - 2
Roles of Trainers
Designing curriculum for learning
Improving human performance
Delivering trainingMeasuring and evaluating
Facilitating change
Managing the learning function and knowledge
Coaching and developing
Career planning
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Question
What issues, problems, events etc. signal a need
for training in organizations?
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McGraw-Hill/Irwin 2005 The McGraw-Hill Companies, Inc. All rights reserved. 1 - 4
Forces Influencing the Workplaceand Training: (1 of 2)
Performance problems (individual, department or
organization level)
Technology changes
Internal/External customer requests for training or
complaints about service etc.
Work re-design
New legislation
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Forces Influencing the Workplaceand Training: (2 of 2)
Customer or Product changes
New jobs or New employees
Basic skill deficiencies
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ASTD 2008 State of Industry Report
Direct Expenditure per
employee
BMF
$1,609
BEST
$1,451
Direct expenditure as %of payroll
2.7% 2.2%
% of total expend. for
external services
23.8% 22.3%
Learning hours used per
employee
42.9 44.7
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State of Industry Report Cont
Cost per learning hour usedBMF$46.72
BEST$45.92
Technology-based proportionof learning hours made
available
35.1% 35.8%
U.S. organizations spent
approximately $134 billion onemployee learning and
development in 2007.
x x
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ASTD 2008
Types of Training
Profession or industry specific content comprised
the most training content
Managerial/supervisory training
Business processes, procedure, practices
E-Learning
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Concentration Strategy
Create and maintain a market niche
Goals are to increase market share in our niche
and cut costs
Customize products and services to fit our niche
Need to improve and innovate
What are the training implications?
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Train to understand market niche
Cross-train employees
Team building
Interpersonal skill training
On the job training
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Internal Growth Strategy
Development of new markets & products
Goals are to add products and serve new markets
Need to innovate
What are the training implications?
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Train to understand and develop new potential
products and markets
Train for technical competence
Train for creative thinking
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External Growth Strategy
Involves mergers and acquisitions
Need to integrate new acquisitions
Restructure if needed to eliminate redundancies
What are the training implications?
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Train in methods of integration and other morenon-traditional organization structures like
matrix, use of teams etc.
Team building
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Divestment Strategy
Involves cuts and down-sizing
Goals are to cut assets and costs
What are the training implications?
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Job search skills
Leadership
Interpersonal communication
Motivation
Goal setting
Stress managementCross-training
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Management Practices
Question: What management practices encouragelearning in organizations?
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Management Practices
Selfless leadership
Skill-based pay
Performance recognition
IncentivesTuition refunds
Seminars/Workshops
Weekly hot topics (training modules)Make it fun
Provide a clear vision for employees that involves
learning
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8 Trends You Need to Know Now
Uncertain economic conditions are requiringorganizations to re-think how to grow and be
profitable. A change of focus from efficiency &
effectiveness to creativity & innovation.Transforming organizational structures to succeed
in volatile economic conditions. Examples: more
flexible and flat structures, blurred lines betweenwork and home and where work occurs, using
virtual teams. Also, outsourcing more functions
not central to the core of the business.
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Trends Continued
More products and services are being consumedoutside of their country of originthus increased
global interdependence and competition. Also,
more companies outsourcing to India, Mexico,Canada, Philippines etc.
A more diverse workforce means accommodating
new attitudes, lifestyles, value and motivations towork. By 2015 nearly 1 in 5 U.S. workers will be
age 55 or older.
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Trends Continued
Theres a higher ethical bar. The level of trust in
the workplace is low. More employees are
paying attention to the decisions of managementin their firms.