Etios & Liva Diesel T3.ppt

8/16/2019 Etios & Liva Diesel T3.ppt

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ETIOS & LIVA Diesel TGAETIOS & LIVA Diesel TGA


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Contents:Contents:

I. Etios & Liva Diesel TGA – Concept & StrategyI. Etios & Liva Diesel TGA – Concept & Strategy

II. Etios & Liva Diesel Ne Ite!sII. Etios & Liva Diesel Ne Ite!s

III. ""yC – Car & Accessories Con#ig$ratorIII. ""yC – Car & Accessories Con#ig$rator


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I. Etios & Liva Diesel TGA – Concept & StrategyI. Etios & Liva Diesel TGA – Concept & Strategy



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a. Toyota Gen$ine Accessorya. Toyota Gen$ine Accessory

%. TGA "areting Concept%. TGA "areting Concept

c. ETIOS & LIVA Diesel TGA O%'ectivesc. ETIOS & LIVA Diesel TGA O%'ectives

(. ETIOS Diesel TGA vs Co!petition(. ETIOS Diesel TGA vs Co!petition

e. LIVA Diesel TGA vs Co!petitione. LIVA Diesel TGA vs Co!petition

#.#. ETIOS & LIVA Diesel TGA StrategyETIOS & LIVA Diesel TGA Strategy

g. TGA A(vantagesg. TGA A(vantages

I. ETIOS & LIVA Diesel TGA–Concept &I. ETIOS & LIVA Diesel TGA–Conce

pt &

StrategyStrate

gy


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I.a Toyota Gen$ine AccessoryI.a To

yota Gen$ine Accessory

Accessory

Toyota VehicleWith

Factory Spec

Customization Desire

VehicleChoice

Customer’sExpectation

ExpandingCustomer’s

Expectation

Enhance Vehicle Image through Customization

Options


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Accessory FOC

Accessory Sales

Package Sales

Concept Marketing

Effort

(Sales Push)

Brand

(Sales Pull)

Profitabilityiscount

ConceptConcept

MarketingMarketing

FOC TGA

Sales

Package

Sales

Vehicle Sales

Incentives

Lifestyle accessories

I.% TGA "areting ConceptI.% TGA "aretin

g Concept

Create Demand or !ccessories using "Concept

#ar$eting’ to generate "%ull Sales or T&!’

'se (iestyle selling to mo)e to*ards +igh %ro,ta-ility

and Strong .rand


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Enhance "Sphere o In/uence’ o ETIOS through use o

"Toyota &enuine !ccessories’

I.c ETIOS & LIVA Diesel TGA O%'ectivesI.c ETIOS & LIVA Diesel TGA O% 'ectives

• Fulfll customisation desire o customers

• Support Vehicle Sales – ‘%remium &rade’ & ‘LimitedEditions’

• Contriute to Dealer %ro,ta-ility ! "#$ %roftaility – or

Accessories & Vehicles


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E!"OS #ine$ up

%&

'&

Interior

Exterior

Others

I.( ETIOS Diesel TGA vs Co!petitionI.( ETIOS Diesel TGA vs Co!petition

!otal

"0o12’ in .3Segment4 encompassing an "entire range’

o accessories 5 at competiti)e prices

Disclaimer: Information is gathered from Official

website & car care products are not considered.

Co-branded accessories not included.


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I.e LIVA Diesel TGA vs Co!petitionI.e LIVA Diesel TGA vs Co!petition

&%

Exterior

Interior

Others

!otal

*

Encompassing an "entire range’ o accessories 5 at

competiti)e prices

Disclaimer: Information is gathered from Official

website & car care products are not considered.

Co-branded accessories not included.


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I.# ETIOS & LIVA Diesel TGA StrategyI.# ETIOS & LIVA Diesel TGA Strategy

• 678678oo #ar$eting 9 Sales:#ar$eting 9 Sales:

%romote accessories at allCustomer Touch %oints ;CT%<

• 0e* .rand = Sales %romotionIdeas:

Car con,gurator 5 >#a$e #y Car?

%ac$age Options 5 Di@erent(iestyles

at Varying %rice%oints

'

(

)

EnAuiry

%rospect

Sales

!ter3Sales

"*A "*A

%romotion%romotion

"*A "*A

%romotion%romotion

"*A "*A

%romotion%romotion

"*A "*A

%romotion%romotion

Optimize #ar$eting 9 Sales strategy to achie)e

maximum possi-le Installation Batio 9 %ro,ta-ility


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I.g TGA A(vantagesI.g TGA A(vantages Integrated Design:Specially desi+ned accessories orEtios ensure perect ft

Toyota uality:,uilt to meet "oyota’s strin+ent -ualitystandards or .uality/ 0uraility &1eliaility 2.013 Easy Installation:4assle ree fttin+ and -uic5er deli6ery

Warranty:

year7 Conditions apply


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II. Etios & Liva Diesel Ne Ite!sII. Etios & Liva Diesel Ne Ite!s



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#ey Features & Functionalities89 0ual tone 21ed center :ithchrome

rin+/ ,lac5 peripherals39 $aterial is sot and nice totouch

%art ;o8 %


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#ey Features & Functionalities89 0ual tone 2*rey center :ithchrome

rin+/ ,lac5 peripherals39 $aterial is sot and nice totouch

%art ;o8 %


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III. TO)OTA CA* & ACCESSO*IES

CON+IG,*ATO*


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Agen(aAgen(a

Overview Process Flow Hardware Requirement Default Screen Configurator

◦ Model Selection◦ Grade & Colour selection

◦ ccessor! Pac"age selection

◦ ccessories selection

◦ S#ow M! Car

Default Screen$ Ot#er functions


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OvervieOvervie


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-o It ors-o It ors

%e Server

• ut#entication• 'G Details• Price Details• (ser Details) and more

• Maintain D*• Generate Re+orts


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/rocess +lo/rocess +lo

,dle nimation& Ds

Ma"e M! Car

ModelSelection

ccessoriesPac"age

Grade &

ColourSelection

Customer

& -e#icleDetails

ccessories,ndividual

CC.SS ,D

GenerateProforma

ccessoriesFinali/ation !

Customer

Pa!mentO+tions

Cas# 0 Fin

*luetoot# 1

.mail.mail

%rint%roorma

ctualStoc"

-erification

'DMS (+dateto Ma"e M!

Car

Reconfirmationof Purc#ase &Pa!ment

GenerateOrder S#eetfor ordering

to '2M

Deliver! toCustomer

S@S"E$%E1A"B;S

$A;AL%E1A"B;S

%rint Selected Accessories

0In Dealer Display Version only & noton e%site

2 6 G

26

2

22

H J

K 7

28

26-

2G

27

2K

Stoc"-erification& CustomerConfirmatio

n S#eet3CCS4


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-ar(are Co!ponent-ar(are Co!ponent


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"o$se operate( 123 TV"o$se operate( 123 TV'#e s!stem configuration is5

•/rocessor: ,ntel6 i7 $ 89: 0 ;8? ,ntegrated Gra+#ics) > Serial) >

@A) > -G) > HDMi) = (S*) & B Ps0B<

•4l$etoot5: Required<

•"ot5er%oar(: ,ntel DH7G<

•"e!ory: DDR; 9 G* E Memor! s+eed >;;;

MH/<

•-ar( (is5 7:: G* S' ,nterface E >::::

RPM or aove<•Optical Drive5 D-D<

•Operating syste!5 %indows (ltimate<

•A$(io: S+ea"ers 3Required4


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all "o$nte( 623 or 223 To$c5 screenall "o$nte( 623 or 223 To$c5 screen'#e s!stem configuration is5

•/rocessor: ,ntel6 i7 $ 89: 0 ;8? ,ntegrated Gra+#ics) > Serial) > @A) > -G)

> HDMi) = (S*) & B Ps0B<

•4l$etoot5: Required<

•"ot5er%oar(: ,ntel DH7G<

•"e!ory: DDR; 9 G* E Memor! s+eed >;;; MH/<

•-ar( (is5 7:: G* S' ,nterface E >:::: RPM or

ove<

•Optical Drive5 D-D<•Operating syste!5 %indows (ltimate<

•A$(io: S+ea"ers 3Required4


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Con#ig$ring OSCon#ig$ring OS Set t#e required screen resolution to 7289;29 piels.

Set +age orientation to lan(scape. 2ee+ t#e color de+t# to ma?imum 3required 62%it4 for etter im+act<

Disa%le Screensaver<

Disale +ower saver mode) if a++licale<

C#ec" and ena%le t5e 4l$etoot5<

C#ec" and ena%le Internet connectivity 3#ig# and connectivit! required4

,nstall 0 C#ec" and ena%le t5e /rinter

Set t#e "ai!$! Virt$al "e!ory +ossile< C#ec" and ena%le t5e A$(io and set

t#e required volume<

Note: Refer Microsoft %indows H.@P for configuring

Ca$tion: .nsure t#e s!stem is (PS ac"ed u+ to avoid OS0a++lication cras# during

+ower cut<


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Car Con#ig$rationCar Con#ig$ration


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"o(el Selection"o(el Selection

Vehicles availa'le in ##yC are (is"laye(

)ser nee(s to to&ch* click on the vehicle i!age* text to select the !o(el


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Con#ig$rator StageCon#ig$rator Stage

Selecte( !o(el travels thro&gh the t&nnel + sto"s at ,Config&rator Stage- )ser can rotate the car ./0 x 1% (egrees an( 2oo!3 In* O&t


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Gra(e SelectionGra(e Selection

)ser nee(s to to&ch* click ,Gra(e + Colo&r- '&tton on the Stage Select the (esire( Gra(e fro! the Gra(e "anels a""earing at the rear

Availa'le

gra(es of

selecte(

!o(el


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Color SelectionColor Selection

On Gra(e selection the availa'le 'o(y Color "anel a""ears Select the (esire( 'o(y color 'y to&ching* selecting the color '&tton

Availa'le

colors of

selecte(

gra(e


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Accessory /acagesAccessory /acages

On to&ching* clicking the ,Accessory Package- '&tton the Pkgs are (is"laye( )ser to select the Package 'ase( on his*her lifestyle

Availa'le

TGA

Packages


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Selecte( Accessory /acageSelecte( Accessory /acage

On selecting a Package the accessori4e( car is (is"laye( The selecte( Package is a((e( to ,Selecte( TGA- list

Selecte(

TGA

Package Accessorise(

Car

Selecte( no of TGA

+ A!o&nt (is"laye(


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AccessoriesAccessories

On to&ching* clicking ,Accessories- '&tton the Categories "anel a""ear

Accessory

Categories


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Ite!s in t5e CategoryIte!s in t5e Category

On to&ching* clicking a Category the list of TGA in the Category is (is"laye( The ite!s $hich are alrea(y selecte( earlier* not a""lica'le are 8isa'le(

Ite!s in

Selecte(

Category


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Selecte( AccessorySelecte( Accessory

On to&ching* clicking a TGA the ite! is (is"laye( in installe( con(ition Selecte( TGA is a((e( to the Total List of ite!s

Selecte(

ite! in

installe(

con(ition

Accessory(etails


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TGA DetailsTGA Details

On to&ching* clicking ,8etails- '&tton a "o" &" 'ox o"ens (is"laying (etails Enlarge( i!age 9$* 2oo! In3 O&t:5 Price5 8escri"tion + Part 6o7 is (is"laye(


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Selecte( TGASelecte( TGA

,Selecte( TGA- '&tton (is"lays list of ite!s along $ith ,;e!ove- f&nction Profor!a 9$ith or $itho&t Finance: can 'e generate( &sing ,Profor!a- '&tton

;e!ove

f&nction


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Ne ,ser *egistrationNe ,ser * egistration


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/ro#or!a it5o$t +inance/ro#or!a it5o$t +inance

After the registration is co!"lete(5 the Profor!a Invoice is (is"laye( )ser can either "rint the Profor!a or transfer via =l&etooth to any (evice


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/ro#or!a it5 +inance/ro#or!a it5 +inance

)ser can esti!ate the E#I &sing the (is"laye( E#I Calc&lator This E#I is only an in(ication + for act&al finance5 nee( to contact 8ealer


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S5o "y CarS5o "y Car

,Sho$ #y Car- '&tton (is"lays the final c&sto!i4e( car The vehicle can 'e seen clearly free of "anels5 '&ttons etc7

8ifferent

vie$ing

angles

=ackgro&n(

o"tionsFinal C&sto!ise( car


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De#a$lt Screen< Ot5er +$nctionDe#a$lt Screen< Ot5er +$nction

On to&ching* clicking ,o!e- '&tton the syste! ret&rns to 8efa&lt screen 1 f&nctions- '&tton aro&n( the Config&rator gate


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TGATGA

A "o" &" 'ox o"ens on to&ching* clicking ,TGA- '&tton =enefits of TGA an(


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,ser Access Co(e,ser Access Co(e

)sers $ho create "rofile in ##yC get an Access co(e 9their e3i(: + "ass$or( The c&sto!i4e( car an( selecte( TGA are save( in the "rofile


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Sc5e!eSc5e!e

8ealers can create Sche!es thro&gh 8ealer A(!in log3in + (is"lay in ##yC On to&ching* clicking ,Sche!e- '&tton the (etails are (is"laye(


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Ne La$nc5Ne La$nc5

On to&ching* clicking ,6e$ La&nch- '&tton a "o" &" 'ox o"ens It (is"lays i!"ortant ite!s that are la&nche( recently


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I!portant +A4sI!portant +A4s

Gra(e + Color of the car can 'e change( at any "oint of ti!e

8ealers can create their o$n Package thro&gh 8ealer A(!in Login

)ser can select !&lti"le Packages an( also re!ove the!

)ser can &se ##yC a""lication at ho!e as $ell as at the (ealershi"

)ser can save recent . sessions 9car config&rations: an( &se it in

f&t&re for reference


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T5an )o$T5an )o$

Documents

Etios & Liva Diesel T3.ppt