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Can contests, prizes and money engage people in contributing to the Wikipedia/Wikimedia and other free projects? We all are always looking for new and better ways to motivate people to contribute to WP/WM projects. Wikimedia Germany has tried different methods and I’d like to share and discuss some of our diverse experiences. My goal for these 30 minutes is that we all leave with inspiration for increasing engagement.
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Wikipedia and beyond: Incentivizing engagement
Nicole EbberWikimedia Deutschland
Gesellschaft zur Förderung Freien Wissens e.V.
http://etherpad.wikimedia.org/incentives
About Wikimedia Deutschland e.V.
Founded in 2004 Approved non-profit organisation Berlin office Staff of 20 employees 1200+ members (as of July 2011) Thousands of volunteers
Volunteers
What they spend on the WM projects: Passion Knowledge Skills Time
How we support them: Infrastructure Communication Experience Money
What motivates you to contribute?
I want to support Free Knowledge I like being part of a bigger whole My work is appreciated I want to help others ‘cause it’s fun, and my friends are here I like competing with others I can win a prize
Zedler-Medal (2007-2010)
Goal: Engage external experts Best scientific (Natural Science, Humanities)
Wikipedia articles Frist prize: 2 x 2,000 €, sponsored by
partners Enhanced promotion 30 submissions per year Nearly only Wikipedians Goals not reached Relaunch in 2011: Zedler Award for Free
Knowledge
Zedler-Medal (2007-2010)
CC-BY-SA, Wikimedia Commons, Elya
CC-BY-SA-3.0, Wikimedia Commons , Raimond Spekking
WissensWert (2010)
Kick-start ideas to become great Free Knowledge projects
Grant: up to 5,000 € per project 93 submissions Mostly from non-Wikipedians Jury + open voting: 8 projects financed and
supervised Nice Social Media coverage To be optimized and continued in 2011
CC-BY, Wikipedia, Daniel Christensen
CC-BY-SA, Wikimedia Commons, Elya
Wiki loves Monuments (2010-2011)
Photo contest for monuments in NL Everyone can participate iPad, non-monetary prizes Hunting and gathering! 12,500 submitted photos Nice press coverage 2011: European contest
Three kinds of contests and prizes:
2,000 € prize for one article and one person
5,000 € grant to realize a project, collaboratively
non-monetary prizes for hunting & gathering
Wikimedia DeutschlandGesellschaft zur Förderung Freien
Wissens e.V.
Further information:http://wikimedia.de
http://etherpad.wikimedia.org/incentives
Contact: nicole.ebber@wikimedia.de
Twitter: @WikimediaDEFacebook: WMDEev
What is your experience with competitions and incentives?
Wikimedia Italy Wikimedia UK Wikimedia Czech Wikimedia Nederland YOU? Be bold! Try sth new :)
CC-BY-SA, Flickr, opensourceway
THANKS!
Unless otherwise noted, this presentation is licensed under the
Creative Commons BY-SA 3.0 license.
Links
http://wikimedia.de/wiki/Hauptseite http://de.wikipedia.org/wiki/Wikipedia:Zedler-Medaille http://wikimedia.de/wiki/Wissenswert
http://vimeo.com/27002584 http://libreprojects.net/ http://blog.wikimedia.de/2011/07/28/wissenswert-public-dom
ain-projekt/ http://
commons.wikimedia.org/wiki/Commons:Wiki_Loves_Monuments_2011
http://etherpad.wikimedia.org/incentives
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