Fashion & Internet - REVOLUTION!

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a presentation held by Michaela AmortClaudia Rosa LukasMaria Ratzinger Michaela Ambosand Andreas Klingerat the Vienna Barcamp Mai 2010 (#bcvie)

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  • Fashion & Internet Revolution !
  • michaela amort
  • claudia rosa lukas
  • michaela ambos
  • maria ratzinger
  • andreas klinger
  • Fashion Live
  • Burberry Prorsum. 3D Show, London Fashion Week Autumn/Winter 2010/11, Februar 2010 Prorsum ist die exklusive high end Linie des britischen Traditionshauses Burberry, das seit ewig fr DEN Trenchcoat sowie ein spezielles Karomuster berhmt ist. Aufzeichnung unter http://live.burberry.com/
  • Marc Jacobs. Show, New York Fashion Week Fall/Winter 2010/11 1:1 Aufzeichnung des Livestreams auf der Website
  • Bernhard Willhelm. Prsentation, Paris Fashion Week Autumn/Winter 2010/11 Replay unter http://www.bernhard-willhelm.com/
  • Fashion Startups
  • its like everybody is doing fashion now - Reeshma Sohoni CEO Seedcamp
  • Market Size Garmz targets a very attractive market * CAGR 2,6% CAGR 2,5% in bn ! World World Fashion E-Commerce is the 800 fastest growing segment 600 within the fashion industry 400 Europe and within E-Commerce: 200 USA Rest of 0 the world *** I have purchased items on the internet in the past 3 months 20 7 2 0 11 20 4 20 5 20 6 08 20 9 20 0 12 0 1 0 0 0 0 20 20 Books Fashion 81% ** CAGR 25,5% CAGR 22,7% DVD/Games Europe Europe Airline Tickets in bn ! CAGR 24,8% CAGR 13,6% Electronics 80 World World 2005 2007 70 Music 60 France 50 UK 0% 20% 40 Germany 30 USA Sources: 20 Tot a l 10 Rest * Data Monitor - Global Apparel Retail, 2008; Data Monitor Apparel Retail in the United States, 2008 0 of the * * Data Monitor - Global Internet Retail, 2008; Data Monitor Online Retail in Germany, 2008; Data Monitor Online Retail in the United Kingdom, 2008; world 20 7 2 0 11 20 4 20 5 20 6 08 20 9 20 0 20 2 13 Data Monitor Online Retail in France, 2008; 0 1 1 0 0 0 0 * * * Nielsen Netrating Global Online Shopping Report, 2008 20 20 Garmz GmbH | Presentation | Prepared for INITS | April 2010 | 11
  • Marketplaces
  • etsy.com
  • dawanda.com
  • supermarkethq.com
  • marke-eigenbau.org
  • co-creation
  • shoesofprey.com
  • shoesofprey.com
  • laudividni.com
  • laudividni.com
  • youtailor.com
  • youtailor.com
  • discount communites
  • vente-privee.com
  • brands4friends.com
  • b2b
  • ts.me
  • worldonahangar.me
  • crowdsourcing / collab prod development
  • useabrand.com
  • Text ustrendy.com
  • exuve.com
  • today we use websites to communicate about products tomorrow we use websites to create products - collaborative product development.
  • garmz.com launch june 15th
  • garmz.com
  • Test runs start your own Garmz GmbH | Presentation | Prepared for INITS | April 2010 | 18 fashion label
  • Test runs if enough demand Garmz GmbH | Presentation | Prepared for INITS | April 2010 | 8 free market quality production
  • Test runs sold in the webshop at Garmz GmbH | Presentation | Prepared for INITS | April 2010 | 17 market prices